£1 Million Prize Share Giveaway Launched In William Hill Casino Marketing Push
In a major marketing push of its online casino, UK betting operating giants William Hill are launching a prize giveaway on their Vegas Casino site that offers daily chances to walk way with a share of a £1m between 1st November and the end of 2013.
The giveaway runs until the end of December 2013, entering customers into a prize pot totalling over £1m every time they play through £20 on selected online and mobile Vegas games including Aztec Gold, Genie Jackpots and Harry Trotter.
With 32,000 customers set to win, the randomly-generated prize draw sees 514 winners every day during the two-month period, a daily prize fund of £19,000 paid out for 62 consecutive days.
Every £20 staked on games earns players a ticket to the daily prize draws, while cumulative play on selected Vegas Games during will count towards qualifying entry. Cash prizes will be credited winning accounts within 72 hours of the Promotion ending.
The massive promotion will be backed by a new futuristic TV advertising campaign produced by London-based production company, Art & Craft, culminating from disappointing recent Q3 financial results for the operator with an online year-on-year operating profit loss of 28%, plus a 2% decline in casino revenues.
Speaking to eGaming Review, director of gaming, James Curwen, commented: “By the end of this promotion we will have nearly 32,000 winners because we wanted to reach out to the maximum number of customers."
New William Hill customers can also claim an instant £150 welcome bonus when registering, a minimum deposit of £35 matched by 100% up to a generous £150 total.
An important betting operator since formed in 1934, William Hill employ more than 17,000 in nine different countries to provide substantial betting and gaming opportunities across multiple channels.
Regulated by the Gibraltar Gambling Commissioner and running software with industry leading company Playtech, William Hill offer more than 500,000 betting opportunities on offer every week for a high-quality betting and gaming experience.