Bookmakers are offering free bets for Liverpool in their 2010/11 Barclays Premier League campaign with manager Roy Hodgson at the helm.
Despite the Anfield boss saying he was not aware of any developments in the race for Joe Cole’s signature, indications are that are move to Merseyside may be closer than expected.
A report in the News of the World claimed that negotiations between Liverpool and Cole are at an advanced stage and that an offer of £90,000-a-week has been tabled.
Cole is a free agent and his advisors are reportedly considering a contract worth £4.7 million a year for the 28-year-old England midfielder.
Irish bookmaker Paddy Power suspended betting on a Cole transfer to Liverpool after a flurry of betting activity this weekend.
Paddy Power said: "We’ve raised the white flag and it looks like good news for Liverpool fans.
"It was a very quiet market that suddenly sprang to life and scores of bets were placed one after the other at all odds between 11/2 and 7/4.
"Money usually talks in markets like this and it’s shouting louder than a vuvuzela!"
Cole’s signature will be a boost for the former Fulham boss tasked with resurrecting Liverpool’s Champion League status.
William Hill offer odds of 2/1 for Hodgson to guide the Reds to a top four position in his first season with the club.