William Hill has cut Liverpool to 2/1 to finish in the top four this season following prized signing of former Chelsea midfielder Joe Cole.
Roy Hodgson confirmed his first signing of his tenure at Anfield yesterday as he looks to take Liverpool back to the Champions League following last season’s disastrous campaign, although Hills are still 4/11 odds-on that Liverpool will fail to make the cut.
The signing has predictably seen the launch of various Joe Cole specials, with Hills offering 9/4 that Cole will score on his Anfield debut against Arsenal and 1/4 that he will start.
“Joe Cole is the marquee signing that every Liverpool fan was hoping for,” said Hills spokesman Joe Crilly. “Whilst the odds suggest that his arrival may not propel Liverpool into the Champions League, it seems it will at least tempt star players Gerrard and Torres to stay, with the two of them odds on to be Liverpool players on the 15th of August.”
Coral are offering 3/1 for him to score against his former pay-masters Chelsea whilst Bodog are 6/4 that Joe Cole scores more league goals than team mate Steven Gerrard (1/2) over the course of the 2010/11 season.
Cole is also 6/4 to out-score Arsenal’s Cesc Fabregas and 5/6 to outperform Yossi Benayoun, who is making the opposite journey from Liverpool to Stamford Bridge.
"In terms of scoring prowess Cole is a bit of an unknown quantity now because a combination of injuries and lack of first team chances at Chelsea has seen him rate lowly on the goal charts," said Bodog’s Nick Gray.
"This market will run even if Gerrard or Fabregas head abroad, as its league goals that count," added Gray.