Author: Graham Tower
Published: 10:56 11/10/2012
Paddy Power is running a poll on Facebook to let punters decide which Money Back Special they want to see offered for Chelsea’s crunch game against Manchester United on 28th October.
The poll was posted on Paddy Power’s Facebook page on Wednesday and gives fans three options for the popular Money Back Special. The voting has been brisk as visitors to the page make their choice between money back if Manchester United win, if the match is a draw or if Robin Van Persie scores at any time.
The Money Back Special was an early initiative from Paddy Power which was formed with the merger of three independent Irish bookmakers about a quarter of a century ago. The offer was designed to give unlucky customers a consolation refund and proved so popular it has been closely imitated by most major bookmakers in one guise or another. Cashback, Consolation Refunds and Free Bet Refunds have become a standard with most leading online bookmakers and punters can thank Paddy Power for pioneering valuable consolation bonuses.
Innovation and Paddy Power go hand in hand and Ireland’s biggest bookie took the Money Back Special idea one step further by asking its customers to choose the offer for the 2011 Champions League final. Despite being stung to the tune of over €3 million in refunds by the punters’ choice of Money Back If Barcelona win in 90 minutes, Paddy Power continues to ask its customers which offer they want for big matches.
Customers are voting now for which offer they prefer on the Chelsea v Manchester United game at Stamford Bridge in just over two weeks’ time. Roberto Di Matteo’s side is blazing the way in the Premier League with a four point lead over second-placed United. Although it’s still early in the season, this match will be seen as six-pointer in the title race and the onus is on the visitors to close the gap.
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