Author: Dan Mason
Published: 11:37 30/08/2014
Sports bookmaking giants Ladbrokes have enhanced their mobile sports product by adding an accumulator tracker among a selection of new mobile improvements to their free App.
The 'My Accas' update of the Ladbrokes Mobile App keeps customers up to scratch with live score updates to all of your single line multiple bets made on the season's football action, ensuring you know exactly the state of your bet in real time as you watch the game unfold.
Another in a growing list of mobile enhancements by the bookmaker since the conclusion of the previous football season, Ladbrokes also recently added live visualisations, enhanced scoreboards and timelines to their Mobile app which have already proved a success.
The latest updates essentially make the situation of your bets much clearer for football fans, Ladbrokes also boasting a coupon menu where you can select a range of bets from different leagues in just a matter of seconds.
The Ladbrokes Mobile App itself is completely free to download, and instantly offers new customers the chance to claim £100 in free bets when you make your first deposit of £100 and place a bet with that transfer amount on any sports event at the site.
The free app is available on iPhone and is downloadable for Android platforms also. For more information, you can read our review of their mobile app right here.
Ladbrokes Mobile and Device Director Andrew Bagguley commented that the new application update will be an industry-first by the bookmaker, saying: “My Accas is another industry-first for Ladbrokes on mobile, after the introduction of the fixed price Yes/No coupon to digital platforms in the summer.”
The update comes in support of a number of recently updated features at Ladbrokes Mobile, the focus being to improve the engagememt of football punters and help gain them greater understanding of their betting options in-play when placing football accumulators - one of the most popular forms of betting.
Ladbrokes offer a vast array of betting options for football matches and competitions from leagues around the world, plus markets on major and diverse sports including Basketball, Cricket, Darts, Ice Hockey, Golf, Motorsport, Rugby, Snooker and Tennis.
The My Accas addition is also the target for mobile growth at Ladbrokes, who reported a mobile volume increase of an alarming 114% year-on-year, increasing their percentage of total sports to 46%.