Best Odds Guaranteed

Updated: August 15, 2025 at 11:22 am GMT+1
Fact Checked by Scott Mcglynn Scott McGlynn

Best odds guaranteed is one of the best options for punters looking to place bets on horse racing.


Best Odds Guaranteed Offers

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BoyleSports logo
1
BoyleSports
Bet £10 Get £30 in Free Bets + £10 Casino Bonus
Valid Today: 2nd September 2025
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18+. New UK customers (Excluding NI) only. £40 in FREE Bets (FB) as £30 in sports bets & a £10 casino bonus (CB). Min Deposit £10. Min stake £10. Min odds Evs. FB applied on 1st settlement of any qualifying bet. FB 7-day expiry. 1 FB offer per customer, household & IP address only. Account & Payment restrictions. 14 days to accept £10 CB, then active for 3 days. CB 5x wagering & max redeemable £100. Game restrictions apply. Cashed out/Free Bets won’t apply. 30 days to qualify. T&Cs Apply
Regulated by UK Gambling Commission
BoyleSports - Bet £10 Get £30 in Free Bets + £10 Casino Bonus
Traditional Irish high quality bookmaker
Stand out horse racing service
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Yes
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Yes
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No
Valid Today: 2nd September 2025
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Betfred
Bet £10, Get £50 in Free Bets
Valid Today: 2nd September 2025
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New customers only. Register, deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. Eligibility & payment exclusions apply. Full T&Cs apply.
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Betfred - Bet £10, Get £50 in Free Bets
Strong history with UK high street
Known for offering competitive odds
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Yes
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Yes
Sports Overall:
30
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Yes
Valid Today: 2nd September 2025
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18+. Full T&C’s Apply.
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Ladbrokes Sports logo
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Ladbrokes Sports
Deposit £5, Get £20 In Sports Bets + 50 Free Spins
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18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5+ deposit and bet within 14 days of account reg at min odds 1/2 to get 4x £5 free bets (selected sports markets only) and 50 Free Spins (value £0.10, selected games). Valid for 7 days, stake not returned. Restrictions + T&Cs apply.
Regulated by UK Gambling Commission
Ladbrokes Sports - Deposit £5, Get £20 In Sports Bets + 50 Free Spins
Backed by UK tradition
Expert markets every day
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Instant Withdrawals?
No
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Yes
Sports Overall:
30
Sport Live Streaming:
No
Valid Today: 2nd September 2025
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18+. Full T&C’s Apply.
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Coral Sports logo
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Coral Sports
Bet £5 and Get £20 in Sports Bets + 50 Free Spins
Valid Today: 2nd September 2025
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18+.New Customers only. Certain deposit methods & bet type excl(min odds 1/2). Min first £5+ deposit and bet within 14 days of account reg & get 4x £5 free bets(selected sports market only) and 50 Free Spins(value pound0.10 selected games) Valid 7 days. Restrictions & T&Cs apply.
Regulated by UK Gambling Commission
Coral Sports - Bet £5 and Get £20 in Sports Bets + 50 Free Spins
Historic UK high street brand
Wide variety of sports covered
Great free bet for low deposit
Instant Withdrawals?
Yes
Cash Out?
Yes
Sports Overall:
40
Sport Live Streaming:
Yes
Valid Today: 2nd September 2025
Claim Offer
18+. Full T&C’s Apply.

What is a Best Odds Guaranteed Offer?

Best odds guaranteed refers to a promotion offered on horse racing, and even greyhound racing. Most major bookmakers offer horse racing best odds to entice new punters, and keep loyal players coming back. In fact, it’s commonplace in the market.

  • Best odds guaranteed means that players can rest easy knowing that if they could have got a better starting price, it will be awarded.
  • If you take an early price or fixed odds price, and the starting price is better, you’ll receive the biggest odds with best odds guaranteed.
  • Best odds guaranteed are great for the punter, and are available at many bookies on UK and Irish horse racing.
  • Bookies with best odds guaranteed offers usually allow it on multiples; to win, each way singles and multiples.

What is a Best Odds Guaranteed Plus?

Best odds guaranteed plus means that the bookies with best odds guaranteed up your odds price by a level.

  • If the starting price is better than early price or fixed odds price, they will match it.
  • Not only will they match the price, but they will enhance it further.
  • Anyone betting on the horses should lose for best odds guaranteed bookies.
  • The best odds guaranteed plus promotion is not, generally, available for ante-post or tote.

It’s worth remembering that the industry starting price is standardised. You will only qualify for best odds guaranteed plus if the starting price is greater than your early price or fixed price.


Bookies with Best Odds Guaranteed

Check out our Betting guide for Cheltenham betting offers and Grand National betting offers.

If you are on the hunt for best odds guaranteed, we’ve got you covered. If you regularly take a punt on the horses, you should always be looking for horse racing best odds. We’re sharing the top bookies with best odds guaranteed:

  • William Hill offers best odds guaranteed on their daily UK and Irish horse racing, paying out the bigger price if the starting prices closes at higher odds than when you had initially placed your bet.
  • BetFred also offers a bigger payout if the SP returned is bigger than when you had deposited your money.
  • Coral ensure you never miss out on the best price going, as another one of our best odds guaranteed bookies.
  • BetVictor is another one offering a greater price if the starting price is bigger.

T&Cs apply and wagering requirements to all of the bonus offers listed above. 18+ only.


General Terms & Conditions on Best Odds Guaranteed

As you’d expect, you can find terms and conditions attached to best odds guaranteed offers, as well as best odds guaranteed plus promotions.

The horse racing best odds offers, typically, apply to only UK and Irish horse racing (and greyhound racing), and are available on certain bets. Usually, they are not on ante post, tote pools or specials, such as accumulators.

The maximum payout is often limited, and the increase per bet or per race is capped. We recommend you look through the terms and conditions of the specific site before placing a bet.


How to Win on BOG

To win on BOG, you need a strategy. Luckily, at Freebets, we’re here to provide you with one. If you are on the lookout for a best odds guaranteed offer, the best thing you can do is place your bet as early as you can.

If you place your bet first thing in the morning with one of our top best odds guaranteed bookies, that particular odd has all day to fluctuate. If you’ve done your research and believe the bookies have miscalculated the odds on a specific horse, deposit your money early to take into account the time for the odds to change. If you place your bet five minutes before the race, the starting price may only change marginally. Whereas, it could significantly change throughout the day.

Likewise, do your research on the particular race and get to know the favourites. Look into their past races and scout other bookmakers to check their odds for the horse.

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Dan Panzariu

Dan Panzariu

Dan Panzariu is the Site Administrator and Product Specialist for Freebets, where his expertise take care of the technical aspects of site management with an unparalleled focus on bonus offers. As the in-house “bonus hunter,” Dan is responsible for ensuring the accuracy, relevance, and visibility of all promotions featured on Freebets.

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