Best Odds Guaranteed


Best odds guaranteed is one of the best options for punters looking to place bets on horse racing.

Best Odds Guaranteed Offers

  • Important Info: Minimum deposit £5. Minimum cash bet £5 win or £/€5 each-way at fractional odds of 4/9. Free bet will match the first qualifying cash bet struck on the account. Free bet stake not returned on subsequent bets. Only the win parts of win/each-way bets will qualify. Free bet is valid for 4 days. 18+ T&Cs Apply.
  • New customer offer, place a single Sportsbook bet of £10 at odds 1.2 (1/5) or more to get £30 in free bets. Deposits using credit/debit cards only. Valid for 30 days. Free bet stakes not returned with winnings. £10 Exchange bet will be awarded within 24 hours after your qualifying sports bet has been settled.
  • New customers only, place a £10 bet on any Sportsbook market - min stake £10 at odds of at least 1.5 (1/2) — and we’ll give you £30 in free bets. Only deposits made using Cards or Paypal will qualify for this promotion. Free bets are valid for 30 days and must be used on a Sportsbook market. Free bets will be awarded after the qualifying bet has been settled. T&C’s Apply
  • New William Hill online customers only. Min. unit stake of £10/€10 at odds of 1/2 or greater. Only the “win” part from EW bets will count. Free bet terms, payment method & country restrictions apply. Free bets credited as 3 x £10/€10. Free bet stakes are not returned as part of the settlement of successful free bets. All Free Bets must be wagered within 30 days.
  • New Customers Only; *Qualifying bet must be placed at odds of 2.00 or greater. £50 Free Sports Bet split into 5 bets of £10 each, valid on set events only; **Wager must be 40 times the Free Casino Bonus in order to withdraw winnings. Credit or Debit Card deposits only; Deposit and bet of £10 required within 7 days of opening new account; 18+; T&C apply; Begambleaware.org

T&Cs apply and wagering requirements to all of the bonus offers listed above. 18+ only.

What is a Best Odds Guaranteed Offer?

Best odds guaranteed refers to a promotion offered on horse racing, and even greyhound racing. Most major bookmakers offer horse racing best odds to entice new punters, and keep loyal players coming back. In fact, it’s commonplace in the market.

  • Best odds guaranteed means that players can rest easy knowing that if they could have got a better starting price, it will be awarded.
  • If you take an early price or fixed odds price, and the starting price is better, you’ll receive the biggest odds with best odds guaranteed.
  • Best odds guaranteed are great for the punter, and are available at many bookies on UK and Irish horse racing.
  • Bookies with best odds guaranteed offers usually allow it on multiples; to win, each way singles and multiples.

What is a Best Odds Guaranteed Plus?

Best odds guaranteed plus means that the bookies with best odds guaranteed up your odds price by a level.

  • If the starting price is better than early price or fixed odds price, they will match it.
  • Not only will they match the price, but they will enhance it further.
  • Anyone betting on the horses should lose for best odds guaranteed bookies.
  • The best odds guaranteed plus promotion is not, generally, available for ante-post or tote.

It’s worth remembering that the industry starting price is standardised. You will only qualify for best odds guaranteed plus if the starting price is greater than your early price or fixed price.

Bookies with Best Odds Guaranteed

Check out our Betting guide for Cheltenham race and Grand National betting offers.

If you are on the hunt for best odds guaranteed, we’ve got you covered. If you regularly take a punt on the horses, you should always be looking for horse racing best odds. We’re sharing the top bookies with best odds guaranteed:

  • William Hill offers best odds guaranteed on their daily UK and Irish horse racing, paying out the bigger price if the starting prices closes at higher odds than when you had initially placed your bet.
  • BetFred also offers a bigger payout if the SP returned is bigger than when you had deposited your money.
  • Coral ensure you never miss out on the best price going, as another one of our best odds guaranteed bookies.
  • BetVictor is another one offering a greater price if the starting price is bigger.

Best Odds Guaranteed

T&Cs apply and wagering requirements to all of the bonus offers listed above. 18+ only.

General Terms & Conditions on Best Odds Guaranteed

As you’d expect, you can find terms and conditions attached to best odds guaranteed offers, as well as best odds guaranteed plus promotions.

The horse racing best odds offers, typically, apply to only UK and Irish horse racing (and greyhound racing), and are available on certain bets. Usually, they are not on ante post, tote pools or specials, such as accumulators.

The maximum payout is often limited, and the increase per bet or per race is capped. We recommend you look through the terms and conditions of the specific site before placing a bet.

How to Win on BOG

To win on BOG, you need a strategy. Luckily, at Freebets, we’re here to provide you with one. If you are on the lookout for a best odds guaranteed offer, the best thing you can do is place your bet as early as you can.

If you place your bet first thing in the morning with one of our top best odds guaranteed bookies, that particular odd has all day to fluctuate. If you’ve done your research and believe the bookies have miscalculated the odds on a specific horse, deposit your money early to take into account the time for the odds to change. If you place your bet five minutes before the race, the starting price may only change marginally. Whereas, it could significantly change throughout the day.

Likewise, do your research on the particular race and get to know the favourites. Look into their past races and scout other bookmakers to check their odds for the horse.