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The UK sports betting marketplace is packed with punting opportunities and mobile betting apps have become big business.
On both Android and iOS, punters are available to bet on-the-go, through mobile app betting and all of the major UK bookmakers are vying for custom.
Here at freebets.com, we’re on hand to provide all the information you need to help find the best mobile betting app for you.
The increase in popularity of online sports betting has coincided with the emergence of smart phones in everyday life and as a result, there are more options than ever before for mobile punters.
Android have a significant share of the smart phone market, with over 70% of the world’s smart phone’s operating under an Android system.
With such congestion within the marketplace, it can be difficult for punters to decipher the very best Android betting apps for them.
Basic research on the credibility of any sports betting app is always recommended for punters and be sure to always gamble with a bookie that is registered with the UK (or relevant) Gambling Commission.
bet365 App 
Paddy Power App 
Betfair Sportsbook App 
Ladbrokes App 
BetVictor App 
Coral App 
Betfred App Betfair Exchange App 
Bwin App 
Unibet App • MansionBet – With a compact app which offers something for all levels of punter, MansionBet offer a complete app betting experience for their customers.
• Betfred – Offering live streaming on a range of sports and over 30 different markets through the app, Betfred a comprehensive app offering for sports betting enthusiasts.
• Ladbrokes – Punters have access to a wealth of betting options with Ladbrokes, with innovative features, live streaming channels and enticing odds across a variety of sporting markets.
iPhones are the world’s biggest selling individual smart phone brand, and the iOS platform is hive of activity for startup apps, in a variety of fields.
Sports betting apps have boomed in recent years, with the convenience of being able to bet at the touch of a button winning out over having to visit a bookmaker in person.
At the click of a few buttons, punters can now access a broad spectrum of sports betting markets and there have never been more betting options at their disposal.
Caution is always advised when picking the best bookmaker app to utilise, with research into the operational functions of every sportsbook advised.
The iOS platform is notoriously easy to use and sports punters are also blessed with incredible features and betting markets every app has at their disposal.
With so many apps to pick from, it can be difficult to choose the best iOS bookmaker app for you.
•Unibet – There are over 40 sporting markets on offer with UniBet and with enticing features and innovations, punters can always find value with the UniBet app.
•10 Bet – With superb usability, 10 Bet cater for rookie and expert punters alike. They also offer a superb welcome bonus and some of the best in-app odds on the market.
•William Hill – All of William Hill’s distinctive features transfer seamlessly from the desktop site to the iOS app and with great functionality and navigation, it is one of the best apps on the market.
With so many apps on the market and many individual features for punters to look out for, finding the best app for you can be a bit of a minefield.
At freebets.com we look out for the features that will enhance betting experiences for punters and give them the best platform earn money through sports betting.
Here are some of the fundamentals we work towards when choosing the best betting apps:
•Quality – There has never been more sportsbooks available to punters in the UK and consequently, not all operators are functioning at the highest standard.
All of the biggest operations in the UK have superb levels of customer service, innovative features and are licensed in the UK.
•Security – The UK Gambling Commission regulates all of the activity done by online bookmakers and betting with a company that is part is registered and licensed is an absolute must.
•User Friendly – When betting through an app, usability is key as punters need to be able to quickly navigate to their destination.
•Payment Options – All of the biggest bookmakers in the UK offer a range of payment options for their customers as they look to cater for their needs. Ranging from traditional methods such as Visa and Mastercard, through to more advanced options such as Neteller and Skrill.
•Cash out – In-play betting is huge business for bookmakers and punters alike and being able to cash out via a bookmaker app, is essential. All of the major UK sportsbooks offer cashout options for punters and it is a must have for any sports bettor.
• Support – Having access to customer support through live chat channels is essential for any punter and all of the best bookmaker apps offer 24/7 help for their customers.
BET365 Betting App
As one of the biggest bookmakers in the world, Bet365 continue to blaze a trail in the world of sports betting.
The Bet365 is incredibly user-friendly, with a range of bets available to punters from the second they open the app on the Bet365 homepage.
It can take as little as 5 clicks for bettors to be able to place a bet and simplicity is very much part of the operation with Bet365. Whilst placing a bet is easy, the sheer depth of the markets offered by Bet365 are unrivalled on the marketplace – with over 45 sporting disciplines to bet on.
Bet365 are pioneers of live streaming through their app, with as many as 140,000 events per year available for customers to watch through the Bet365 app.
In-play betting is a doddle with Bet365 and the cashout options available to punters give maximum autonomy to the customer. With a 24/7 customer service team as well as frequent offers and promotions for new and existing players, Bet365 offer a holistic sportsbook experience through their mobile betting app.
888sport Betting App
Usability is essential for any level of bettor and 888Sport offer one of the slickest apps on the market.
All of the key features from the 888Sport desktop site transfer over favourably to the mobile app, which is adorned in the infamous orange and black colours of 888Sport.
Convenience is key with 888Sport, with punters able to bet on in-play markets with only clicks and with odds instantaneously available on the app homepage, placing a bet could not be easier.
Promotions are a USP for 888Sport, who give new and existing customers plenty of free bet tokens and exclusive deals through the app.
Functionality is also a key consideration with 888Sport, who have carefully curated an app that works well on both iOS and Android, whilst taking up minimal phone storage.
Whilst the lack of live streaming options available through the 888Sport app are dissapointing, they offer markets on over different sports.
Punters also know they can find value within the odds when betting with 888Sport and with in-app offers such as price boosts, there is plenty of earning potential when betting through the 888Sport app.
Virginbet Betting App
Having become a major player on the UK betting scene over the past decade, VirginBet have developed a market-leading sports betting app.
All of the key features that VirginBet are renowned for have transferred seamlessly to the app, making it one of the most user-friendly offerings on the market.
New and existing players have access to some enticing offers through the VirginBet app and with Best Odds Guaranteed on a plethora of markets, value can always be found.
The unmistakable red colour scheme of all Virgin operations is present on the VirginBet app, which a high level of functionality.
Whilst VirginBet priorities football and horse racing betting markets, they also offer a broad spectrum of betting options through the app.
Live streaming is available on some UK events through the VirginBet app and with frequent in-play betting opportunities and cash out options, punters are always in the thick of the action with VirginBet.
The 24/7 customer service offered through the VirginBet app is one of the best on the market, with live chat and phone call options available at the touch of a button.
Betfair Betting App
Betfair offer one of the quickest and easiest apps on the market, with punters able to place a bet in as few as 3 clicks.
With two apps available for bettors: the traditional sportsbook app and the exchange app, market variety helps Betfair stand out from the competition.
Unbeatable prices across a range of sports are the USP for Betfair, who look to offer value within every sports market that they offer.
The Betfair app transfers with ease from the desktop site and with in-play betting options aplenty, it is an app that has been designed with the bettor in mind.
Live streaming is offered up across a vast array of sports through the Betfair app, enabling punters to bet on, and watch the action as it unfolds.
Aesthetically, the Betfair app is pleasing on the eye and all of the market offerings are clearly marked – making navigation a breeze for all levels of bettor.
With superb and regular promotional offers (particularly for existing players) value can always be found by punters when betting through the Betfair app.
Betvictor Betting App
BetVictor are one of the most established bookmakers in the UK and their transition into the online betting sphere has been seamless.
Visually, the BetVictor app is superb to look at, with all markets, odds and promotional activity clearly marked for punters.
Placing a bet is easy through the BetVictor app, in some cases it can take only 4 clicks to lay a stake once the app is open and that usability is part of the app’s appeal.
Football betting is undoubtedly the main operation on the BetVictor app but with competitive odds offered on over 30 different sports, there is something for everyone.
BetVictor have also acquired live streaming rights to multiple sporting events and in-play betting is one of the key features of the BetVictor app.
A range of payment methods are available to use through the BetVictor app and with super quick withdrawal times, punters know they will get their money quickly.
Few bookmakers can compete with BetVictor when it comes to customer service and that continues in the app, with live chat options available instantaneously.
Android enable all of their customers to access apps through the Google Play/Play Store application (depending on which type of smart phone you have).
Once in the ‘Play Store’ all of the major sports betting apps in the UK can be searched for, using the search navigation tool.
Be sure to read all of the reviews left by other users before downloading the app.
Click ‘Install’ and wait for the betting app to download onto your phone.
Once the app has been downloaded, punters will have to login to their existing betting account or register with their new bookmaker.
From here, once a profile has been created and funds have been deposited – players are able to start betting on their chosen sport.
iOS are notorious for making app downloads as simple as possible and through the ‘App Store’ there are millions of apps instantly at your disposal.
With different apps within a range of genres, searching for your chosen app by using the ‘search’ navigation tool is the quickest way to find what you are looking for.
User reviews are always a good indicator of how apps work and if there are any flaws in their operating systems, so be sure to read into your chosen app.
Click ‘Install’ to add the app to your home screen and once the app is downloaded, it is ready to use.
Registration with each most sports betting apps is simple, whether you are using a particular bookmaker for the first time or are already a customer.
Look out for app specific promotions with certain bookmakers and look to utilize them when placing your first bet through the app.
Betfair
With such variety within the marketplace and over 40 sports to bet on, punters are spoilt for choice with Betfair.
Few companies can compete with the sheer depth of sporting knowledge Betfair operate with and with statistical analysis and expert insight available on the Betfair app, bettors are always kept informed.
In addition, the excellent sports betting odds offered by Betfair ensure punters get maximum earning potetnial on any winning bets and whilst football and horse racing markets are the priority for Betfair, they offer comprehensive coverage on a range of sports.
Following betting tips can be an awkward vocation but Betfair have some of the very best tipsters around, all of which can be accessed easily through the Betfair app.
BetVictor
All levels of punter can associate with the rigours of having to navigate a poorly-programmed betting app but players with BetVictor have no such problems.
Whilst the app itself is aesthetically pleasing, with a smart black and blue colour scheme, all of the markets are well signposted – allowing punters to easily get to their desired destination.
Convenience is also key with BetVictor, with punters able to bet in-play instantly through on the BetVictor home page and with frequent cash out options, using the BetVictor app couldn’t be easier.
From an easy to navigate sign-up process, all the way through to speedy withdrawal times, the BetVictor app is a breeze for all levels of punter.
Paragraph text The debate about betting through native or browser based web betting apps has rages since the introduction of smart phone betting with UK bookmakers.
Native Betting Apps – Simply, native betting apps are downloaded applications from the app/play store, that are a one-stop-shop for betitng with a specific bookmaker.
Pros:
• Convenience
• Unique app-only features
• Functionality
Cons:
• Consume phone storage
Browser Based Web Apps – The abbreviated version of desktop betting, browser based web apps are a condensed version of regular betting websites, that have been modified to work on smart phones.
Pros:
• Transfer well from regular desktop sites
• Don’t take up phone storage
• User-friendly for regular phone users
Cons:
• Minimal features and promotions
Throughout the history of sports betting in the UK, horse racing has been a huge money spinner for bookmakers and punters alike.
Even in the age of online sports betting, with an array of markets available at every punter’s disposal, horse racing betting continues to be big business in the UK and beyond.
With a packed racing calendar in the UK and Ireland, punters can have as many as 40 races per day to bet on and such frequency in the marketplace adds to the earning potential of horse racing betting.
Furthermore, the unpredictability of horse racing betting adds to the intrigue surrounding the sport and the drama that comes with placing money on a race is infectious.
Paddy Power – With ‘Best Odds Guaranteed’ on every UK and Irish horse race, punters always get maximum value for money when betting through the Paddy Power app.
Bet365 – Live streaming and in-play betting has become an integral part of horse racing betting and the Bet365 app offers coverage from every race in UK and Ireland – meaning punters never miss any of the action.
Football betting has emerged in the UK over the past decade as one of the biggest pastimes for rookie and expert punters alike.
Whether it be a casual accumulator every Saturday or betting through the lower leagues, football fans can always find value when punting on ‘The Beautiful Game’.
Ranging from high-profile Premier League games in England all the way to more obscure matches taking place across the world, all of the major sportsbooks in the UK offer a plethora of football betting markets.
In-play bets and live streaming football options are also commonplace with many UK betting apps, ensuring fans and punters are always kept up to date with the action.
Betfair – The promotions offered by bookmaker apps can improve earning potential for punters and Betfair give new and existing players some of the best deals on football betting, exclusive to their app.
William Hill – When it comes to insight and expert analysis, William Hill offer their customers plenty of football betting ammunition through their mobile betting app.
888Sport – With so many football matches taking place all over the world at any given time, getting maximum value with every bet is key and the 888Sport betting app offers some of the very best football prices around. 200
