Social betting apps - Social media meets sports betting for the modern gamer

Comprehensive guide to the Best Social Betting Apps in the UK.

Updated: June 2, 2025 at 9:07 am GMT+1
Fact Checked by Scott Mcglynn Scott McGlynn

What is social sports betting?

The rise of social media over the last decade has revolutionized the sports betting industry and online gambling in general.

Now more than ever before, sports punters are able to marry their betting activities with social media features to create new interactive betting experiences directly on mobile phones.

These new social betting apps are on the rise with well-known high street brands around the UK utilising social media to the maximum effect to promote their brand, create a community feel to their betting platforms and of course provide a lot of fun and games for users.

Essentially, social sports betting brings together social media, betting and sports under the same roof in new and innovative ways to suit a growing appetite for this new mobile technology.

There is a growing number of bookies and companies coming onto the market all of the time, all believing they are the best solution for the modern sports betting community.

How do Social Betting Apps work?

Social betting apps work in a variety of different ways, with a wealth of brands and apps to choose from.

Essentially, they act as a means to discover and share sports bets and opinions and interact with the betting community within a dedicated app which allows you to also place your bets.

In most cases you will keep engaged with the community during live events with updated scores, live comment -feeds for peer-to-peer betting interaction and much more.

For the most part, people are looking for tips and advice on where best to stake their hard-earned cash and the best social sports betting apps provide a platform to follow other, more successful gamblers.

Which are the best social betting apps?

Take BetBull for example, a social betting app which allows to browse, track and follow the progress of tipsters all over the world. With a few clicks, you can find their latest tips and place a bet, not to mention follow progress of live bets as the action unfolds.

You can also chat with people whoโ€™ve struck the same bets, creating a neat, vibrant and highly attractive product for the modern punter.

BetBull is one better example of social betting apps being an overwhelming success and you can be sure that in the coming years, they will have plenty of new start-up companies to contend with, all believing they could be the future of betting and social media combining to create amazing social betting apps and websites.

BetBull is a big player and along with the cool features we mentioned above, they also have some great free bet offers, promotions and enhancements to give you very good value for money.

Gaining influence from the bookmakers, social betting app operators aim to build up large betting communities with the best social betting apps such as BetBull, Bookee.co.uk and OLBG are working hard to create a vibrant social community within their products. These three examples represent a worldwide brand, an up and coming brand and the old school to new age development we see from OLBG.

Bookee app, the so-called โ€˜Tinder of Bettingโ€™, is a bit simpler than BetBull but just as engaging and will appeal to the more casual sports punters. Swipe right if you like a bet, pr Left to reject and placing pre-populated tips and accas is an appealing platform for engaging betting action. Bookee.co.uk looks to be one of the best up and comers around at the moment it is available to download both on android and on IOS, click bellow to download your preferred device bellow:

Best social betting apps

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Neptune Play logo
1
Neptune Play
Bet ยฃ10 & Get a ยฃ10 Free Bet + 10 Bonus Spins on Book of Dead
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Quick Bet Betting logo
2
Quick Bet Betting
Bet ยฃ10 Get ยฃ10 Free Bet
Welcome bonus for new players only | Maximum bonus is 100% up to ยฃ100 | Min. deposit is ยฃ10 | No max cash out | Wagering is 40x bonus | Maximum bet with an active bonus is ยฃ5 | Eligibility is restricted for suspected abuse | Cashback is cash with no restrictions | Skrill & Neteller deposits excluded |
Tote logo
3
Tote
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New customers online only. Eligibility restrictions apply. One welcome offer per customer. Bet a minimum of ยฃ/โ‚ฌ10 at odds of 1/1 (2.0) or greater across sports or racing (if EW then min ยฃ/โ‚ฌ10 Win + ยฃ/โ‚ฌ10 Place) within 7 days of registration to qualify. Receive ยฃ/โ‚ฌ20 Tote Credit, ยฃ/โ‚ฌ10 sports Free Bet and 20 Free Spins on Big Bass Bonanza within 48 hours of qualifying bet settlement. Qualifying bet is the first racing pool or sports bet added to the bet slip. 7-day expiry. 18+. Full T&Cs apply. Gambleaware.org. Full T&Cs apply.
Betfred logo
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Betfred
Bet ยฃ10, Get ยฃ50 in Free Bets
New customers only. Register, deposit with Debit Card, and place first bet ยฃ10+ at Evens (2.0)+ on Sports within 7 days to get 3 x ยฃ10 in Sports Free Bets & 2 x ยฃ10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. Eligibility & payment exclusions apply. Full T&Cs apply.
Virgin Bet logo
5
Virgin Bet
Bet ยฃ10 Get ยฃ20 in Free Bets
*New members only. ยฃ10 min deposit & bet on sportsbook (ex. virtuals), placed & settled at 1.5 min odds in 14 days of sign-up. Win part of E/W bets. Free Bets: accept in 7 days, valid 7 days, use on sportsbook only (ex. virtuals), stakes not returned. T&Cs and deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+
Livescore Bet logo
6
Livescore Bet
Bet ยฃ10, Get ยฃ30 in Free Bets
*New members only. ยฃ10+ bet on sportsbook (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days on sportsbook only. 2xยฃ5 Free Bets for Bet Builder only. Stake not returned. T&Cs + deposit exclusions apply. **UK and Irish horse racing win/each-way bets placed after 9am on race day. Max enhancement ยฃ50k/day. Rules and exclusions apply. Click here for full T&Cs.. Bet Responsibly. GambleAwareยฎ. 18+
Pub Sports logo
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Pub Sports
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Grosvenor logo
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Grosvenor
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New Customers by invite Only. Min Deposit ยฃ20 (exc PayPal & PaySafe). Max Bonus ยฃ30 (30x wagering & max wins ยฃ2000) & 100 Free Spins @10p playable on selected games (1x wagering on wins, max wins ยฃ500) + 100% Odds Boost Token. T&Cs apply.
Bet442 Sport logo
9
Bet442 Sport
Welcome Offer up to ยฃ50 in Free Bets
18+. New customers Only. Opt-in required. Min deposit: ยฃ20. Min Bet: ยฃ20. Maximum 2 free bets credited per user. Min odds: Events (2.00). Only horse racing single bets qualify (E/W markets excluded). Free bet 1: 50% of your stake back, up to ยฃ30, if your first qualifying bet loses. Free bet 2: 50% of your stake back, up to ยฃ20, if your second qualifying bet loses. Paid as free bet token. Free bets min odds: 3/2 (2.50). Free bets are valid for single selections only & are not valid for E/W markets. http://www.gambleaware.org. T&Cs Apply.
Betway logo
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Betway
Up to ยฃ30 Matched Free Bet + ยฃ30 Uber Eats Voucher
*New UK customers only. Min Stake: ยฃ5. Maximum Free Bet: ยฃ30. First bet on a Football, Horse Racing, Tennis, Cricket or Basketball multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on More Unusual Suspects (ยฃ0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Earn a ยฃ30 Uber Eats Voucher on successful Acca qualification. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ GambleAware.org. Bet the Responsible Way. Full Terms apply

Paddy Power are world-renowned at this stage for their creative, humorous and often controversial advertising campaigns and one or two bookmakers deserve mention for the role they play in social sports betting.

Facebook and in particular Twitter opened the door for the popular Irish company to up the tempo and their social media team is surely the best in the game.

Paddy Power does an amazing job at entertaining sports betting fans with a lorry load of funky, amusing and quirky promotions, videos, jokes and everything in between which are a regular part of everyday life for those who follow Paddy Power on these platforms. They now have โ€œPaddy Power Socialโ€ within their app, attempting to raise the bar even further.

However, William Hill โ€“ known as โ€œthe home of bettingโ€, are far more conservative. The use handy and insightful stats and information on social media, along with promoting their live streaming services such as William Hill Radio.

William Hill, interestingly, take advantage of the #hashtag function on Twitter to promote social sports betting. The concept is called #YourOdds and essentially, anyone can tweet @WilliamHillBetting with a request for any bet and William Hill will offer them a price!

How do I download social betting apps?

If you have an Apple device, iOS Apple store allows gambling apps whereas Android / Google Play do not, so Android users will have to visit the sites themselves to download any Android version. At the time of writing the Bookee app is only available on iOS with an Android app in the pipeline.

However, in general, for Android devices, you can usually download a simple โ€˜APKโ€™ File to your device and install the app easily once youโ€™ve allowed downloads from โ€œUnknown Sourcesโ€ in your mobile phone or tablet settings.

Otherwise, most top brands will be mobile website friendly, so you can log in and play directly via your browser.

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