Sports Betting Promo Codes for New Customers

Check out the latest Promo Codes for the best betting offers in the UK.

Updated: July 23, 2026 at 11:19 am GMT+1

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A betting promo code (sometimes called a voucher code or bonus code) is a special code that unlocks free bet offers, welcome bonuses, enhanced odds, or used to enter special promotions with online bookmakers.

Promo codes are most often used when registering a new betting account with UK betting sites in order to claim their welcome bonus or introductory offer.

They are usually aimed at new customers when downloading betting apps but can also be used when making a deposit in order to obtain additional deposit bonuses.

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William Hill Sports

Bet £10, Get £30 in Free Bets

William Hill Sports Offers & Info

Claim Offer

18+. Play Safe. Online only. Ends 31.12.26. New UK customers only, registering with promo code R30. Make your first deposit of £10+, then place a £10 single bet from main balance at odds of 1/2+ on any sports market (excluding Virtuals). Get £30 in Free Bets (3x£10) after settlement. Free Bets valid on any sports market excl. Virtuals, expire in 7 days, non-withdrawable and must be used in full (£10 each). Deposits via PayPal, Neosurf, Paysafe, Apple Pay, NETELLER, Skrill, ecoPayz, Kalibra/Postpay and WH PLUS Card excluded. One per customer. Full T&Cs apply. #ad

Easybet Betting

Bet £20, Get £30 in Free Bets

Easybet Betting Offers & Info

New Customer offer. Place a min £20 bet on Predictions markets and get £30 in free bets (awarded as 4 x £5 Predictions free bets and 1 x £10 Exchange free bet).Free bet rewards valid for 72 hours. Sign up with promo code YES30. Only deposits via debit card will qualify; Skrill, Neteller, and PaySafe cards are excluded. T&Cs apply. Please Gamble Responsibly.

Star Sports

Bet £40 Get £20 in Free Bets

Star Sports Offers & Info

18+ Offer available to new customers only who sign up with Promo Code BET40GET20. Place a bet of £40 (or more) at EVS (2.0) or greater and Get 2 x £10 Free Bets. 1 x £10 Free Bet paid automatically & following £10 Free Bet after 24hrs. Min Free Bet odds 4/1 (5.0). Free Bets expire after 24hrs. Full T&Cs apply. GambleAware.org

BETDAQ

0% Commission for 100 Days

BETDAQ Offers & Info

Claim Offer

New 18+ Customers only. 0% commission on all exchange sports for 100 days. Promo code 0COMM100 must be entered during registration. Offer only available to users who deposit via debit card. Standard 2% commission rate applies on 101st day. Not available to API, RDT or trading software customers. T&Cs Apply.

Betnero Sports

Bet £10 and Get £10 Free Bet

Play responsibly | 1st deposit only | min deposit £10 | qualifying bet: min 10£, on any acca or bet builder (2+ selections) with min odds 6/4 (2.5) on selected sports | 10£ free bet: 2+ leg acca or bet builder (2+ selections), min odds 6/4 (2.5) | promo code bn10 | 7-day bonus expiry | begambleaware.Org | T&Cs apply

There are many online bookies out there offering betting promo codes but here we will focus on some of the best ones which include Betfair, PaddyPower promo code, William Hill promo code and Betfred promo code to name but a few. Many online bookmakers will also offer up some Cheltenham Festival promo codes which can be found on our Cheltenham betting offers page.

Betting promo codes are a way of allowing players to access hidden betting offers and for online bookmakers to track the uptake of their various offers.

We do all the hard work for you in finding the best promo codes currently available, checking all the specific details and the often laborious terms and conditions so you can save time and get more bonuses.

Here at Freebets.com we also use our muscle to obtain some exclusive free bets and special offers that are not available anywhere else. You will need to use our exclusive promo codes to access these hidden offers.

There are different ways of using promo codes depending on the bookmaker but they usually follow a similar, basic procedure…

Regularly check this Freebets.com promo code page where you will find all the latest betting promo codes currently in use. You may also find promo codes on the bookmakers promo pages or in your email sent to you directly.

If it’s a new customer offer you will usually have to enter the promo code during the sign-up process or when making your first deposit. Sometimes this is automatically filled in for you by the bookie.

Once you have made a qualifying deposit or bet you will receive your free bet bonus. This may appear in your bonus balance or will appear as an option on your betting slip when it can be used.

There are several things you will need to be aware of when taking a betting offer or using a promo code to make sure you qualify and fully exploit the offer.

Here at freebets.com, we read through all the laborious terms and conditions for you and summarize them down to the basic terms you need to know.

These key terms and conditions you need to adhere to are usually concerning minimum/maximum stakes or deposits or minimum odds requirements.

In some cases, there will also be what is known as turnover or wagering requirements where you will need to bet your stake and bonus amounts a certain number of times before you can withdraw any funds. However,the good news for sports bettors, these are usually more prevalent with casino offers than sports where there are usually no such requirements.

Some bookmakers have promo codes for existing customers in order to reward them for their betting activity. In this case Players will receive an email or a message into their betting account with the promo code. When its a more generic promotion for all existing customers, the bookmakers promo codes for existing customers are usually listed under the Promotion section of the betting site.

Which games can I play with the promo code?

In most cases betting promo codes are available to new customers and in sports betting you can generally use bonus funds on any sports. Sometimes, a welcome offer such as enhanced odds will be for a specific game. You will need to remember to enter the promo code in the relevant box during the sign-up or deposit procedure.

Can I use the same promo code more than once?

Generally betting promo codes are one-time only offers when opening your account, making a deposit or they may be linked to a specific event.

How long is a promo code valid?

A promo code may be valid for a number of days only but there are some that are more long term codes available for new customers opening accounts.

Can I withdraw the money from the bonus code?

Each bookmaker will have their own rules for each promo code so always make sure you have a quick read through of the terms and conditions before making any withdrawals.

What is the difference between casino bonus codes and sports betting promo codes?

Sometimes you will have to ‘rollover’ your deposit and bonus a certain number of times before you are allowed to withdraw but this usually happens in the case of casino bonuses. Sports usually have no such rollover requirements (or much lower) but there may be minimum odds requirements you need to be aware of. These are the main differences.

Are there betting promo codes for existing customers?

Promo Codes for betting are usually for new customer only, as it is a reward for signing up with them. However, some online bookmakers have betting bonus codes for existing customers in order to reward their loyalty.

Best UK Free Bets

Mr Vegas Betting

Bet £10, Get £30 in Free Bets

Claim Offer

Min Dep. £10. 3x£10 free bets on eligible games and markets, winnings can be withdrawn. T&Cs apply

Midnite

Bet £10, Get £30 in Free Bets

Claim Offer

18+ New customers only. Place a £10+ bet at min odds 1/1 (2.0) within 14 days of sign-up. Get £30 in Free Bets, valid for 7 days on selected bets only. Free stake not returned with winnings. T&Cs apply. GambleAware.org

BetMGM UK

Bet £10, Get £40 in Free Bets

Claim Offer

New customers: Deposit £10+ within 7 days and place a sports bet. Get 4 x £10 Free Bets (2 x £10 Bet Builders & 2 x £10 Sports Bet). Valid 7 days. Min odds apply. Excludes virtual sports, esports and non-UK/IE horse racing. 18+. T&Cs apply.

Bet Ahoy Betting

Bet £10, Get £10 in Free Bets

Claim Offer

18+. Place qualifying bet within 7 days of registration (Min £10 at odds of EVS+). 2 x £5 free bets awarded once qualifying bet settles (18+). Full T&C’s Apply.

Betway

Bet £10, Get £40 in Free Bets

Claim Offer

*New customers only. Place a min £10 pre-event bet at min odds of 2.0. £40 worth of Free Bet Tokens awarded on bet settlement. 4 x £10 each with betting restrictions. 7 day expiry. Debit Card deposits only (exclusions apply). 18+ GambleAware.org. Bet The Responsible Way Full Terms apply

Bet442 Sport

Bet £20, Get £20 in Free Bets

Claim Offer

New customers only. Min £20 bet at odds 2.00+. Bets placed as Build-A-Bet / Bet Builder do not qualify. Max reward: One £10 Free Bet and two £5 Combo Free Bets. £10 Free Bet min odds 1/1 (2.00). £5 Combo Free Bets min odds 2/1 (3.0). Free Bets expire 7 days after credit. 18+. Full T&Cs apply.

KWIFF

Bet £10, Get £40 in Free Bets

Claim Offer

New UK customers. Place a £10 real money bet at min. 2.0 odds within 5 days of first deposit. Receive 4 x £10 Free Bets: 1 Single, 2 Accas (min. 3 selections), 1 Bet Builder (min. 3 selections). Excludes cashout, E/W, Multis, Virtuals & Odds Boosts. Credited after bet settlement. 7-day expiry. T&Cs apply. 18+ | GambleAware

Bet Tom Betting

50% Back as a Free Bet up to £25

Claim Offer

50% of first day losses refunded as a free bet up to £25. To be credited within 24 hours. Max free bet per customer £/€25. Minimum of 3 bets of £/€10 or more on separate events at odds of evens (2.0) or bigger to qualify. Minimum first day losses of £10 to qualify. Full T&Cs apply.

Betfred

Bet £10, Get £50 in Free Bets

Claim Offer

New customers only. Register, deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get £30 in Sports Free Bets & £20 in Bet Builder Free Bets within 24 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply

Grosvenor

Double Your Odds

Claim Offer

New Customers only. Min deposit £10 (PayPal & Paysafe excluded). Odds of Evens (2.0) or greater. 3x £10 Free Bets credited within 72 hours of settlement. Plus 100% odds boost token. T&Cs apply.