Unibet Review – Free Bets, Sign Up Offer, Promotions, Features & Ratings

Updated: November 28, 2025 at 2:34 pm GMT+0
Unibet Sports
4/5
Unibet Sports Bet £10, Get £40 in Bonuses
18+. BeGambleAware.org. New GB customers only. Min £10 debit card deposit. Place a £10+ bet on sportsbook at min odds 1/1 (2.0) each leg. Receive 2 x £10 free bets within 24 hours of bet settlement, and further 2 x £10 casino bonus the next day.T&C£s apply.
License:
Malta, United Kingdom, Belgium, Spelinspektionen, Italy
Depositing Methods:
MasterCard, Visa, Bank Transfer, PayPal, Skrill, Neteller
Customer Service Information:
info@unibetsupport.com
Secure and Trusted:
Verified by freebets.com

Unibet Sign Up Offer, Free Bets, Bonuses & Promotions – Bet £10 Get £40 in Free Bets

The Unibet sign up offer entitles new users to £40 in free bets. This matches Tote's £40 free bets deal, but with Unibet's welcome offer, there is a bit of a snag as you will discover.

Unibet New Customer Offer

The Unibet new customer offer is great if you like placing bet builders. However, with the £40 free bets split, half is dedicated to casino (£20 bonus), so it may not seem that appetising if casino isn't your thing. Not only that, but the casino part of the Unibet free bets bonus comes with a huge 50x wagering requirement, so it could take time to claim real money winnings. I've addressed the key terms and conditions attached to the main Unibet bonus.

Terms and Conditions

  • Available to Unibet new customers only.
  • A minimum £10 deposit is required.
  • You can only claim the free bets offer depositing with a debit card.
  • Punters can place a £10 bet on sports markets with odds of EVENS (2.00) or greater.
  • Once the £10 bet is settled, you will receive a £20 free bet to be used on a bet builder.
  • The bet builder must have at least four selections.
  • You can't use this offer on horse racing, greyhound racing, or virtual sports.
  • Players can't activate the bonus placing wagers with enhanced odds.
  • The free bet will be awarded whether your qualifying £10 free bet wins or loses.
  • There are no wagering requirements on any winnings made from the free bet.
  • Free bets expire within 7 days after the bet has been settled.
  • No Unibet promo code required.

Get involved and collect your Unibet sign-up offer today!

Bonuses, Promotions & Promo Code

If you thought the Unibet sign up offer was the only deal advertised, you are sorely mistaken. Unibet is stacked with tons of free bet offers, putting it on an even keel with Betfair and Paddy Power. Bet builders are put into the spotlight with a US bet builder, where players can get up to a £10 free bet on NFL or NBA games if one leg lets them down.

A rewards centre will alert you to upcoming Unibet promotions, such as profit boosts or combo boosts. However, the bonuses Unibet have available are dominated by horse racing. For example, you can get boosted odds or even a super boost per race, and races that have super boosts will be circled in orange.

I think Unibet stands out for its same race multi deal, which is the equivalent of a bet builder. This Unibet promo is unique, and you can make a maximum of four selections per wager. Remember, the same race multi bet is exempt from Best Odds Guaranteed.


How Freebets.com Ranks & Rates Betting Sites

Freebets leaves no stone unturned when analysing betting sites. Our methodology relies on judging sports betting sites based on the following factors: Quality of bonuses available, deposit and withdrawal speeds, odds for sports markets, reputation, and any exciting features displayed. This isn't an exhaustive list, but it gives you an idea of how we rate betting sites.


About Unibet

Unibet is an established and agile sports betting operator. It was founded in 1997 by Swedish businessman Anders Strom, who used his sporting expertise to make Unibet the site it is today. Originally London-centric in focus, Unibet, which is part of the Kindred group, has made waves across Europe.

Brand Rating

Website UX
Mobile App
Betting Markets
Payments
Customer Support

Bonus Highlights

✅ Strong licensing credentials
✅ Same-race multi bet feature
✅ Best Odds Guaranteed

Unibet Review

Unibet had a simple aim upon launching: to make it easy for punters to place informed bets. Despite its horse racing heritage, sponsoring Cheltenham races, Unibet has become a jack of all trades, covering over 30 sporting options. However, Unibet is more than the sum of its parts. Away from sports, there is a Unibet poker and casino site, making it highly versatile.

Unibet sign up offer

A household name with links to 12 separate licensing and gambling authorities, including the United Kingdom Gambling Commission (UKGC), Unibet is one of the best betting sites in the industry.

Over 30,000 events are live-streamed each year, and that is just the tip of the iceberg. This review will explore all aspects of the Unibet product to put you in the picture.


User Experience

A good starting point for our review, the Unibet UX made me feel at home like I did with other reputable operators, such as Betway and Paddy Power. I signed up on the desktop version, and I was extremely pleased with what I found. Everything was available at the click of a button, and moving between sports markets was seamless. There were no lags or issues with pages loading slowly, and like Betway and Paddy Power, I could assess the top picks or recommended wagers which have piqued the interest of punters.

What's even better was that it was seamless to create an account with Unibet. I just had to input a couple of details, make a deposit, collect the promotion, and start betting. There's nothing worse in my opinion that unnecessary hold-ups, but of course, there is an onus on betting sites to do their due diligence, more specifically KYC procedures.

Anyway, Unibet passed the speed test with flying colours, and I liked the layout of the site. One thing I noticed leafing through the blog, was that while Unibet's offering was more comprehensive than BetVictor's, as it incorporated MMA, this tab hadn't been updated with a fresh news or tips piece since September. Also, I would have preferred to see a live chat tab pop up on the homepage, but that is a minor oversight by Unibet.

A proven bet builder expert, check out the Unibet bet builder feature to elevate your wagering experience.

Sports Overall
37
Established Year
1997
In-Play Sports
15
Mobile Live Streaming
Yes

App Review & Mobile Site Experience

Technically speaking, this should be Unibet apps as there are separate apps dedicated to Unibet poker and casino. However, sticking to the sports app, it packs a punch. Betting apps like Unibet are revered because of their ease of use, and having a fingerprint login feature will benefit those who have a habit of losing track of passwords. Anyway, once you've accepted the geolocation terms, the Unibet app didn't crash. I was treated to a multitude of lines, and if anything, the app is a bit sharper presentation wise than the desktop product.

The app was positively received, garnering an average of 4.2 stars out of 5 for iOS users, and I created an app count to see what the fuss was about.

There were no major differences between the app and the mobile betting site as both were well polished, and with 2 Factor-Authentication (2FA) also installed, you can be assured your safety won't be compromised.

Sport Mobile App Android
Yes
Sport Mobile App iOS
Yes

Live & In-Play Betting

In-play betting is crucial at any betting site. Although some sports, such as tennis, had a shortage of live betting lines compared to say William Hill, which usually had 70+ for any given match, Unibet did well for football. Here, there was a great graphical breakdown of stats, including commentary, and it was presented in an immersive way that would resonate with Football Manager fans.

Compared to Betfred and Coral, Unibet's in-play product is more fluid, certainly in terms of not suspending markets for long or having time lags.

Cash out is available at Unibet, but there isn't partial or auto cash out found at other sites. Nevertheless, Unibet flashes the markets available for cash out by highlighting them in orange, and it is easy to use.

Price Boosts
Yes
In-Play Sports
15
Cash Out - In-Play
Yes
In-Play Betting
No

Live Streaming / Other Features

Provided you have a Unibet account, you can make the most of this privilege. It may not be quite as crisp as bet365, but as long as you have a positive balance or have made a deposit within the past 24 hours, the world is your oyster.

Content is filtered well, and you can open up the stream in full-screen mode. For horse racing, you need to bet at least £1 to watch live races. On any given day, I saw there were at least a dozen sports available for live streaming, and it's great for keeping track of eSports while on the move.

Meanwhile, Unibet has a few eye-catching features. Apart from a range of daily boosted odds, which are competitive, you can unlock combo boosts in the rewards area, where you can receive up to a 40% boost on bet builders with 10 legs or more. Oh, and there are favourites, so you can circle your preferred teams or leagues and return to them at a later point to place a bet.

Price Boosts
Yes
Mobile Live Streaming
Yes
In-Play Sports
15
Cash Out - In-Play
Yes

Football Betting Review

Unibet ticks many boxes for football. It offers a decent range of markets, normally around 115+ for Premier League games, although this was smaller than newer sites such as MrLuck. Nevertheless, the football odds provided were competitive. There was a higher percentage of better odds posted at the site, and Unibet offers an average odds overround of 104.8% for 1x2 markets.

Let's use an upcoming Premier League game between Liverpool vs Nottingham Forest as an example. Apart from a suggested bet builder and compiling a personalised bet builder using a plethora of different markets, the stat betting area provided plenty of scope. I'm not just talking about player shots on target, but you can wager on the number of tackles or passes made during the 90 minutes, which is slightly different from other sites that may just cover anytime or first goalscorer.

From what I could see, there were no Early Payouts (EPs) available. This is a shame as punters normally like to capitalise if markets are settled if a team goes 1-0 or 2-0 up in a given game, and these are commonplace at bet365 and Betfred.

The in-play area, meanwhile, was easy to use, and you can use the bet builder here in real time which is pleasing, making Unibet flexible.


Horse Racing Betting Review

This is arguably the centrepiece of the sports operation. Unibet stands out as a brilliant horse racing operator. There is an extensive range of races covered daily from the UK as well as internationally, so you can keep abreast of the action.

Best Odds Guaranteed (BOG) is tied into the package, so you can place a wager, and if the starting price is higher than the original odds you took, you will be paid out at the bigger price, and this is always appreciated by racing enthusiasts. Unibet will denote races eligible for BOG with a grey box. And yes, there are extra places, so you can be paid out on four places instead of three at 1/5 odds, so that should be cherished.

Although there aren't as many lines as say Ladbrokes that offer markets such as horse to win by three or more lengths, you can still make match bets ie head-to-head bets at Unibet, and the horse racing odds are superb. So, whether you are a new or seasoned punter, you get value for your odds. By the way, it is worth adding that there are pre-race summaries provided by the Racing Post, so you can get incisive tips that may sway your selections.

In general, the Unibet offers available are horse racing-oriented. I've mentioned extra places and the same race multi, which is the sport's equivalent of a bet builder, but money back specials are worth unlocking. With this Unibet promo, you can get your stake back as a £20 free bet if your horse finishes second or third, and this betters the Paddy Power deal, where you get a maximum £10 free bet if your horse is second or third to the SP favourite.


Greyhound Betting Review

Here we ask one of our on-site experts to specifically look at a sport they love, and see what insight they can give to us.

For Unibet, Craig Jones has taken a look at their greyhound coverage.

When it comes to greyhound racing, Unibet offer more than most, and one key addition here that few others have is the offer of early prices on UK racing, so if you want a bet before the show and want to take a price, Unibet are one of a handful to offer that.

Their greyhound section comes under 'racing' alongside horse racing, so in terms of navigation, it's all under one roof, away from other sports, which is something I like and should make finding your bets a little easier when compared to some other places.

For those sitting at home and betting on greyhounds, they live stream almost all of the action - on the day I checked, we had 14 UK and Irish meetings, and 12 of those were being streamed live. I would say having early prices on meetings, and a live stream to watch, are the two most important aspects of a service for greyhound fans, and both boxes are ticked here.

If you want to go elsewhere, they also offer worldwide racing with greyhounds included in some countries, particularly in Australia on a morning, and around half of those tracks also came with a live stream when I looked.

Finally, to round off this excellent service, antepost betting is available on the big category one events throughout the calendar, so if you want an early wager, Unibet can accommodate that.


How to Join Unibet

Creating a Unibet account is hassle-free, and I've show you how to sign up:

  1. Enter the homepage and click the yellow 'Create account' button.
  2. Fill in personal details, including name, email, and home address.
  3. Select the Unibet welcome offer - Bet £10 Get £40 in free bets. You don't need to enter a Unibet promo code.
  4. Make an opening deposit from one of the approved banking methods.
  5. Place a Unibet bet and use your free bets.

Our video details the registration process, including how to claim the Unibet new customer offer.


Unibet Payment Details

Unibet offers a few choices for making deposits and withdrawals, which I've highlighted in the tables below.

Deposit Methods

Payment MethodMinimum DepositMaximum DepositProcessing TimeFees?
Debit card£5£10,000InstantNo
Apple Pay£5£10,000InstantNo
Bank TransferNot statedNot stated1-3 daysNo
Trustly£10Not statedInstantNo
Revolut£5£10,000InstantNo

Withdrawal Methods

Payment MethodMinimum WithdrawalMaximum WithdrawalProcessing TimeFees?
Debit card£5Not statedWithin 24 hoursNo
Apple PayNot statedNot statedWithin 24 hoursNo
Bank Transfer£5£50,000Within 24 hoursNo
Revolut£10£10,000InstantNo
MasterCard logo
Visa logo
Bank Transfer logo
PayPal logo
Skrill logo
Neteller logo

Unibet Customer Service

Any new customer wants to be made to feel special. Unibet's live chat facility was a great starting point although I would have preferred to have spoken to an actual member of the team rather than a bot. Nevertheless, the bot was good at troubleshooting and providing prompts to areas I needed help with. Moreover, the live chat facility is available 24 hours a day, so you can get in touch whenever suits, and nothing is too much trouble.

There was no email or phone number displayed, but the FAQs centre was virtually exhaustive. Whether you need advice about claiming a Unibet bonus or you are experiencing account issues, there are mounds of topics.

Also, you can get multilingual support for UK/Ireland markets, and there are links to Unibet's social media platforms, so you can ping over DMs.


Unibet Responsible Gambling

When I reviewed Unibet, it was during the Safer Gambling Week campaign, so responsible gambling was at the top of the agenda. There are several tools that bettors can use here:

Deposit Limit - Punters can set a voluntary deposit amount to control the amount they spend daily, weekly, or monthly.

Time Out - This option allows players to take a temporary break, up to a maximum of six weeks. Once confirmed, your account will be blocked until the end of the break period.

Self-Exclusion - Players concerned about their gambling habits can block access to their account for up to five years. This can also be done through GAMSTOP.

As a UKGC-licensed operator, Unibet is signed up to GamCare and BeGambleAware.

RG - Exclusion
Yes
RG - Deposit Limits
Yes
RG - Time Out
Yes
RG - Stake Limits
Yes

Unibet FAQs

How do I get the Unibet sign up bonus?

To collect the Unibet free bets sign up offer, you need to create an account and make a deposit using a debit card to qualify. Remember, there is no Unibet promo code required to qualify.

Is there a Unibet mobile app?

Yes, there is a designated sports app which is just as smooth and reliable as the desktop product. It contains all the same gems, including the £40 free bets welcome promotion.

How long do withdrawals take?

Withdrawals are pretty swift at Unibet, and if you withdraw using Revolut, you can get your hands on your winnings instantly.

Do I need a promo code to get the Unibet Offer?

No, the Unibet free bets welcome package doesn't have a promo code. Just deposit at the cashier using a debit card, and the offer will be awarded automatically.

Is Unibet safe and licensed?

Yes, of course. Unibet is licensed and regulated by the United Kingdom Gambling Commission (UKGC), and it adheres to the protocols, so bettors can make deposits and withdrawals safely.

Will Jackson

Will Jackson

Former sports journalist, formerly of PA Media, who spent years on the road specialising in football and cricket before moving behind a desk. More recently a PR manager before moving into the world of content and marketing with Freebets.com.

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