Best Betting Sites: Compare Top New Bookmakers in the UK 2026

The UK's best betting sites in February 2026. Our list of online bookmakers are all licensed by the UK gambling commission, and rated based on their welcome offer, odds, markets, features and more, to help find the best betting site for you.

List of All UK Betting Sites

Our Top 10 Betting Sites Rated & Reviewed

1. BoyleSports

Boylesports is our number one betting site for February 2026. If you're looking for the best value, then a site like BoyleSports is a great place to start. Known for offering daily price boosts and percentage increases on winnings, when you win here, there's every chance it's going to have a boost attached.

Daily price boosts cover the big events across many sports, while regular offers such as a percentage bonus on winnings for bet builders and accas keep ensuring you are getting a great deal as a customer.

This is a very deep sportsbook, with excellent coverage across events big and small, if you want choice, then BoyleSports have it.

This is a great betting site for value, with daily ways to increase prices and boost your winnings all across the site.

2. Tote

A traditional horse racing brand, combining pool betting with fixed odds options, and it's not just horse racing anymore with Tote, they've got a full sportsbook on offer, covering the key sporting events.

Of course, horse racing is front and centre of everything they do, and this includes with regular offers, there's plenty of horse racing offers and promotions available to take advantage of, if you're with them.

Informational content is excellent here, with betting updates, latest pool totals and plenty of insight from their brand ambassadors, it's a good site to read, as well as bet on.

Horse racing at its best, plus plenty more elsewhere, the Tote betting site offers a wealth of betting options and useful content.

3. 247 Bet

The 247 Bet service is headlined by their commitment to value for players, and the first you'll see of this is with their odds boost offers. These come on a daily basis, and not only that, but they always cover the biggest games and events of the day, the ones people are most likely to be betting on.

These odds boosts come alongside suggested wagers like accas, which are also subject to value added to them, thanks to acca boosts, where you're given a percentage boost to winnings if you qualify.

Alongside the excellent value on offer here, the number of sports covered on site is also a big positive, covering many smaller sports and events that some other sites leave out.

Finally, all of this is brought to life in play too, with a great range of betting options on selected games after the whistle goes for kick off.

4. Bet442 Sport

As the name Bet442 suggests, this is a brand that has a high amount of focus on football betting. You will see this right from the start, your free bet offer includes free bet builder bets, there's regular promotions centred around football, and plenty of football references on logos and images.

But there's a lot more to the site than just that. Excellent offers for existing customers, such as bonuses and boosts, plus a great in play betting section for those who want to wager while sports are taking place.

As for sports on offer, this isn't a hugely diverse sportsbook, but has all angles covered, from the big ones down to smaller, more niche sports. It's likely you'll find whatever you need here, whether that's football or something else.

A great site for value, strong in play betting, and ideal if football is your number one sport.

5. bet365

A market leading betting site when it comes to sports coverage and ways to bet, if you want choice with your betting, bet365 have the ultimate choice on offer.

This makes the site great for niche sports, so if you're looking for something specific, you may find it here, but not with many other bookmakers.

But this is also backed up by offering excellent markets within each sport, so no matter how adventurous you want to be with your wagers, bet365 will offer a market to suit you.

The number of sports to bet on, and the number of ways to bet, are as good as any betting site on the market, if not better, with bet365.

6. Dream Vegas

With some nicely placed banners that detail their offers and upcoming big events, the first thing that hits you when you land on Dream Vegas is their excellent football offers, which can be claimed by existing customers.

Boosts, money back deals and more, if you're looking for ways to enhanced your football betting, you'll find them here.

For those looking to bet on the biggest leagues and competitions, look out for the 'top leagues' menu, which makes navigating the site a breeze, and will really help you get where you need to be.

Finally, their in play section is another area deserving praise, with some excellent betting opportunities in there.

7. Pub Sports

Pub Sports offers a jam packed selection of sports to bet on, and the biggest events will always be found on the home page, which will certainly make things quicker for some players.

What's great here is the number of sports they offer, even down to niche sports like Water Polo, Kabbadi and Gaelic Hurling, which you won't find on some other platforms.

Of course, these run alongside all the bigger sports you can think of, and it's the most popular which are listed first in menus, appealing to those who like to bet on the biggest events.

This good layout, plus the fact you can bet on really niche sports here, will make this a popular choice for many.

8. Spreadex

Originally a spread betting platform, Spreadex have now added fixed odds betting. Want both? You've got it all under one roof here. Want just one? The site will put you in the right section after you sign in, as they know what your preferences are.

Onto what they offer, the welcome bonus here is excellent, with £60 in free bets given to new players, that's a huge amount and bigger than many others on the market. Another real positive I like here is the value when it comes to the odds on offer. These are often strong, sometimes the very best on the market, the odds compilers at Spreadex keep things very fair for players, and it's great to see.

Offering both fixed odds and spread betting means this is a big site, but I never found any delays when navigating into the different markets and sports on offer.

Good enough as a stand alone fixed odds platform, but with the bonus of spread betting if you want it, Spreadex have done a great job with their overall service.

9. Quick Bet

Users are at the top of the priority list at Quick Bet, with a menu designed to showcase everything they have, but with the largest upcoming events right at the top as quick links.

For example, European football, an upcoming darts event and tennis matches were all there on the day I checked, saving you the time of going into these sports to find the big events, you can get there with one click.

Inside these big events, the ways in which you can bet is excellent, with plenty more coverage than some of the more standard events they offer.

Great for finding the key events that many people want, and excellent market choice inside of them, making Quick Bet ideal for those who bet on the biggest sporting events in the calendar.

10. BetMGM

Originally a big US name, Bet MGM hit the UK a few years back, and through ambassadors and UK sponsorship of sporting events, they've made a splash in the market, and attracted plenty of punters to their platform.

The welcome offer is good, £40 in free bets for those who stake £10 as a new player. The reward is split into 4 x £10 free bets, two specific to bet builders, and two general sports bets, offering a really solid start here.

Talking of bet builders, and that's definitely a positive to their service, with this type of betting available on a handful of sports, and plenty of markets to choose from, for those betting in this way.

American Sports, as you would expect, are covered strongly here, with plenty of player prop betting and specials, alongside the usuals you would expect to see.

A really strong service across all sports, and a name continuing to put itself alongside some of the major sporting events in the calendar.

Best New Betting Sites for 2026

When a new betting site is added to Free Bets, we will conduct a review of the site, and give our thoughts and rating. This includes new betting sites that are fresh to the market, allowing us to see what they offer, and how they are trying to stand out from the crowd.

Below are some of the newest betting sites to be added to our website, and their current welcome offers.

Best Established Betting Sites for 2026

Some of the most established betting sites and biggest names in the UK, the big boys have proven their quality time after time. You know the names, and you probably know the basics, but we dive deeper, giving full analysis across every key metric, to give you the full breakdown about what they offer.

Best Betting Sites by Feature

Whether you're looking for the best cash out options, live streaming coverage, or the fastest withdrawals, we've broken down the top betting sites by their standout features to help you find exactly what you need.

Best Betting Sites for Cash Out

Taking control of your bets before they settle can be the difference between locking in a profit or cutting your losses. The best cash out betting sites offer flexible options that put you in complete control.

Best Betting Sites for Live Streaming

Watching the action unfold while you bet transforms the betting experience, and these sites offer the most comprehensive live streaming coverage in the UK.

Best Betting Sites for Fast Withdrawals

Nobody wants to wait days for their winnings. These bookmakers have proven themselves as the fastest when it comes to processing withdrawals and getting your money back to you.

Best Betting Sites for Odds & Value

Getting the best prices consistently makes a real difference to your long-term returns. These bookmakers regularly offer market-leading odds and valuable promotions.

Best Betting Sites for Existing Customer Offers

The welcome bonus is just the start. These bookmakers consistently reward loyal customers with ongoing promotions that add long-term value.

Top Betting Sites by Sport

Football and horse racing are two of the most popular sports to watch and bet on. For some people, their betting will be exclusively on those two sports. To help for those looking for specific sporting help, here's our best betting sites by sport.

Best Football Betting Site: bet365

bet365 is our choice for the best football betting site. Covering every major competition—from the Premier League and Champions League to La Liga, Serie A, and beyond - bet365 gives punters unrivalled access to global football markets. Whether you’re after match odds, player specials, or in-depth bet builders, everything you need is right there at your fingertips.

What really sets bet365 apart is the depth of their live betting experience. Their in-play platform is second to none, with constantly updated odds, detailed live stats, and fast bet placement that keeps you right in the action. The availability of cash out and partial cash out gives you complete flexibility, letting you lock in profits or cut losses as matches unfold.

Their football promotions are also a big draw. From early payout offers and acca bonuses to bet credits for new customers, bet365 consistently rewards regular and new players alike. These deals add real value to your betting, making every wager feel worth that bit more.

On top of that, the site and app are both slick, quick, and easy to use - built for football fans who want to get their bets on fast. You can stream thousands of live games each season directly through your account, making it easy to follow the action while betting in real time.

In short, bet365 is the complete football betting platform - huge markets, great odds, regular offers, and live streaming that brings every match to life. It’s everything a football punter could want, all in one place.

Best Horse Racing Betting Site: Tote

Tote is our pick for the best horse racing betting site. Built on a long-standing tradition of pool betting, the platform remains one of the most trusted and recognised names in the UK racing scene. But it’s not just history that makes Tote the go-to site for racing fans, it’s the way they've evolved while staying true to their core.

Tote’s racing product is one of the most comprehensive on the market, offering punters real depth and value. From extra place races, price boosts, and Tote Guarantee (which ensures you always get SP or better), to exotic pool bets like the Placepot and Trifecta, there are multiple ways to get involved beyond a standard win or each way bet.

Where Tote really pulls ahead is its international racing coverage. They go beyond UK and Irish meetings to include access to global racecards, including France, South Africa, and the US, giving you a chance to bet on racing action from around the world, often with pools shared across countries for even larger prizes.

And while many sportsbooks treat racing as just one of many sports on their site, Tote puts the sport front and centre.

Their site and app are clearly designed with racing punters in mind, offering smooth navigation, form guides, and bet types tailored to regular racing fans and newcomers alike.

Best Betting Sites by Payment Method

The payment method you prefer can influence which betting site works best for you. Here's our breakdown of the top betting sites for each popular payment option.

PayPal Betting Sites

PayPal remains one of the most trusted payment methods for online betting. bet365, Betway, and Paddy Power all accept PayPal for both deposits and withdrawals, with instant deposits and withdrawals typically processed within 24 hours. PayPal adds an extra layer of security as your card details aren't shared with the betting site.

Apple Pay Betting Sites

Apple Pay offers one-tap deposits for iPhone users. BetMGM, bet365, and Betway all support Apple Pay, making it incredibly quick to fund your account. Deposits are instant and the biometric authentication (Face ID or Touch ID) adds excellent security. However, Apple Pay is typically deposit-only, so you'll need an alternative withdrawal method.

Google Pay Betting Sites

Android users can enjoy the same seamless experience with Google Pay. Quick Bet, 247 Bet, and Spreadex all accept Google Pay for instant deposits. Like Apple Pay, it's a deposit-only method, but the convenience and security make it ideal for funding your account quickly.

Debit Card Betting Sites

Traditional debit cards (Visa and Mastercard) are accepted at every UK betting site. They're reliable, familiar, and work for both deposits and withdrawals. Processing times vary by site, but most complete withdrawals within 1-5 business days. All of our top 10 sites accept debit cards.

E-Wallets (Skrill, Neteller)

E-wallets like Skrill and Neteller are popular with regular punters due to their speed and convenience. Most sites process e-wallet withdrawals within 24 hours, significantly faster than debit cards. However, some welcome offers exclude e-wallet deposits, so always check the terms before choosing your deposit method.

What to Bet on with Your Betting Site?

After finding your new betting site, it's time to start thinking about what you are going to bet on. Our latest sports betting tips can be found in the feed below, taking a look at the big upcoming events, and giving you our predictions and best bets.

Find Your Favourite Betting Site

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Best For	Betting Site	Reason
Free Bets	SpreadEX	Claim £60 in free bets as a new player
Betting Markets	Pub Sports	Outstanding range of sports & markets
Odds	Betfred	Constantly offering market leading odds
In Play	bet365	Huge range of options & excellent live streaming
App	BetMGM	State of the art, easy to use mobile betting app
Existing Customer Offers	Tote	Better value by utilising their existing customer offers
Each Way Betting	Paddy Power	Enhanced each way terms across many sports & markets
Odds Boosts	BoyleSports	Daily odds boosts & multiple boosts for the big games
Accas	Bet442	Acca boosts & game variety combine perfectly
Bet Builders	William Hill	Create your own bet builder

How we Review, Rank & Rate Betting Sites

The content on this page is a combination of our opinions and key information, along with expert advice to help you decide where to place your bets.

There's a long list of criteria we look at and our expert sports betting team gather all the data and information for all brands. This means looking at both the website and app for every betting site, as well as markets and odds, funding options, and a lot more.

It's not easy trying to work out which UK betting site to sign up with, many offer an excellent service, with minimal differences between them. But we try our best to highlight those, and it may sometimes seem like we go into huge detail, but that's simply because you have to, in order to see any differences.

If you want to use our data in order to make your own decisions, then across the top of our brand list, you'll see the ability to compare, sort and filter the current offers. This will allow you to block out what you don't want, and focus on what you do want.

To understand further how this process works, you can read our dedicated page on how we rate betting sites here.

How to Choose a Betting Site

There's plenty of betting sites out there, and choosing which one to sign up with is a very personal process. We can assist and bring our expertise to the table, in a bid to make it as easy as possible for you, but ultimately, the choice is yours.

Below you will find details explaining how you sign up to a betting site, and after that we'll look at our current top 10 betting sites, giving the positives about each service, and the type of people they would suit best.

After reading our thoughts, use them to build up what each site is about, and then think about what you want. Are you looking for a specific sport, is choice of betting markets most important for you, or are you someone that wants to get the very best odds, every time you bet?

When you know what you want, and you know our opinions, putting them together to choose the best betting site becomes a lot easier.

There's a lot to consider, but we're hopeful that our team of industry experts can point you in the right direction.

Finally, you will notice that we've got three tools on our list of brands at the top of the page, all designed to make it easier for you to pick who you want to sign up with.

Sort, filter and compare functions are available on the list, which can be used at any point.

With the sort filter, you are able to sort the list by a number of different ways, including the size of bonus, our rating or how based on how new betting sites are.

Filtering will allow you to choose options that you would like to filter by, such as payment methods, features, the size of bonus and minimum deposit needed. Here you can remove those you don't want to see, giving a smaller list that tick all the boxes you require.

Finally, if you're still not sure who to choose you can use the compare function. This allows you to compare brands side by side across a number of key areas, hopefully then giving you all you need to make your final decision.

We want to help players, but also want you to have power in your hands, and these features are designed to give exactly that.

How to Sign Up to a Betting Site

Our expert team have completed the sign up process many times and have created a simple step-by-step guide for you to follow.

UKGC Regulations & Responsible Gambling

Gambling laws in the UK provide some of the world’s most stringent legislation and protections. Gambling licences are in place to protect not only punters from unlicensed operators but also online bookmakers and sports betting operators.

The UK Gambling Commission licences all UK online bookies and all members of other key organisations, prioritising punter and operator safety.

These organisations include the ‘European Sports Security Association’, GamCare (a leading national provider of information, advice, support and free counselling for the prevention and treatment of problem gambling) and IBAS (an authoritative, independent third-party with adjudication for customers who have an unresolved dispute with their UK bookmaker).

Fair & Safe Betting Sites on Freebets

As with any online transaction, finding a fair and secure website is paramount for sports betting.

The sites we recommend are fully licensed and regulated to operate in the UK, with all of them holding a UK Gambling Commission license and are part of GAMSTOP.

You can focus on enjoying your gambling and not worrying about your funds and whether you are being given a fair deal.

All licensed operators are required to promote responsible gambling. They must offer tools and information to help people gamble safely and avoid addiction.

Responsible Gambling

All licensed operators are required to promote responsible gambling. They must offer tools and information to help people gamble safely and avoid addiction.

Tools available with operators, and advice for players, can be found below.

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FAQs

Craig Jones

Craig Jones has been working in the sports betting and gambling industry for more than 20 years. With a wealth of in-depth knowledge, Craig has written for Free Bets for almost a decade, providing our readers with expert opinions and transparent reviews.

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