Compare Odds

Find the best free betting odds for a variety of sports using the compare odds tool on

We compare odds from major online bookmakers to bring you the best sports or football betting odds. also has odds on horse racing events like Cheltenham and Grand National as well as daily races in the UK and Ireland.

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You’ll find odds comparison for the most popular betting markets on sports events from around the globe. Use Compare Odds to find the best day of the race and ante-post prices on major UK and European horse racing events such as the Grand National, Royal Ascot, Cheltenham and Prix De L’Arc De Triomphe in addition to minor meetings from racecourses like Cartmel or Tramore in Ireland.

Find football betting odds on the top international and club competitions with prices available on Champions League, Europa League, Premier League in addition to domestic cups and leagues from thefour cornes of the world. Find which bookmaker offers the best odds on all the major snooker tournaments, darts events run by the PDC and BDO in addition to ATP and WTA events including the Grand Slams. Use this invaluable tool to find best odds for Rugby Union and Rugby League plus big motor sports events like Formula 1 and Moto GP.

Why compare Betting odds?

For many people, having a bet is a matter of automatically using the same bookmaker whenever they decide to have a punt.  The more shrewd gamblers would never contemplate doing that.

There’s little place for loyalty in betting and it makes absolute sense to seek out the best betting odds available.  Failure to do so is tantamount to giving money away.

For single bets,there really is no excuse for not getting the best odds.  All you need do is look on a betting odds comparison site to easily compare odds for any sporting event.  

For more complex bets such as accumulators or system bets such as a Trixie, Yankee, Canadian, Heinz or Lucky 15, you would be advised to use an online betting calculator that can work out the best option for you.

The key factor in any bookmaker odds is the margin they apply.  Basically, the higher their margin, the less value for the punter.

Let’s give an example.  Juventus play Barcelona in the Champions League later this month and in the 1st leg bet365 have the Juve win at 13/8, the draw at 11/5 and the Barca win at 9/5.  To work out the margin, you first need to convert those odds to decimal format.

So we have 2.63 (13/8); 3.20 (11/5) and 2.80 (9/5), from which we can now calculate the margin:

(1/2.63) x 100 = 38.02; (1/3.20) x 100 = 31.25; (1/2.80) x 100 = 35.71.  Now add the three figures together and you have a total of 104.98.  So the margin for the match odds on this game is 4.98%.

The site gives a list of the top bookmakers by betting margin, from which we’ve put together the table below focusing on some of the UK’s most popular sites.

Bookmaker Overall margin Football margin
Boyle Sports 4.2% 6.0%
Bet365 4.3% 6.4%
Unibet 4.3% 3.9%
BetVictor 4.5% 2.7%
William Hill 4.5% 5.4%
888 Sport 4.6% 3.9%
Paddy Power 4.6% 4.7%
Stan James 4.7% 3.9%
ToteSport 4.7% 3.0%
Betfred 4.9% 3.5%
Ladbrokes 4.9% 6.1%
Betway 5.2% 4.9%
SkyBet 5.3% 5.8%
Coral 5.8% 5.8%

Top rated bookies odds in the UK

Whilst no bookmaker will have the best odds for every market in every event, some are clearly more competitive than others.  The best way to assess a bookmaker’s competitiveness is to look at their margins.

bet365 has long been known for its competitive pricing, but competition is now so fierce that a number of other bookmakers are pushing them.  It all adds up to great news for the punter.

The most competitive bookmaker of all is Pinnacle, but they are presently unavailable to UK customers (their return is expected in the not too distant future though).  MarathonBet also have very low margins, but they have a reputation for severely limiting how much you can stake/win.

In terms of football betting, the lowest margins today among the big players is probably BetVictor, but you need to take into account that bet365 offers many minor leagues that many of their competitors don’t.  That will push up their overall margin on football.  There are also Enhanced Odds available on many big games these days, where the odds on offer can be hugely inflated.

It’s worth noting that margins will vary depending on the competition too.  You will almost always get a far lower margin on a Premier League or Champions League game than you would on a game in the Bulgarian 2nd Division or a Peruvian cup tie.  

That’s a result of both the volume of bets and bookmaker knowledge ensuring that their prices on the former are going to be far more accurate than those on a lesser traded market.

How to compare betting odds

There are various odds comparison sites such as Oddschecker and Betfinder available, where you can compare the best odds in the UK all neatly displayed from the top bookmakers.

For example, let’s have a quick perusal of the Champions League quarter-finals.  if you fancy Leicester City to maintain their recent fine form under Craig Shakespeare by continuing their Champions League adventure with a win away to Atletico Madrid, you could back them at 11/1 to do with Coral.  

The same bet at Paddy Power is offered at just 8/1.  For a £5 stake, that would be a £15 difference in returns from the two bets should the Foxes prevail:

Coral – 11/1 x £5 = £55

Paddy Power – 8/1 x £5 = £40

That’s not to say that you should always bet with Coral and avoid Paddy Power (there will be plenty of instances where Paddy Power offer superior odds to Coral), but to indicate how important it is to seek out and compare the best odds for every bet.

The Leicester example is very straightforward, but for more complex equations involving accumulators or system bets, you could use a betting calculator to find the best betting odds.

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To find the best odds for your event, simple select the sport from the Menu bar to open the odds page which will show the upcoming events. To dig deeper for odds and markets, use the filters to compare odds by competition or country. Choose the event and you’ll be shown all the available betting markets for that event. Choose your market and compare odds from up to 12 leading online bookmakers, click the price to go through to the bookmaker’s website.

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