Sports Betting Promo Codes for New Customers

Check out the latest Promo Codes for the best betting offers in the UK.

Updated: June 18, 2025 at 3:37 pm GMT+1
By Craig Jones
Fact Checked by Dan Panzariu

What is a Betting Promo Code?

A betting promo code (sometimes called a voucher code or bonus code) is a special code that unlocks free bet offers, welcome bonuses, enhanced odds, or used to enter special promotions with online bookmakers.

Promo codes are most often used when registering a new betting account with a bookmaker in order to claim their welcome bonus or introductory offer.

They are usually aimed at new customers but can also be used when making a deposit in order to obtain additional deposit bonuses.

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KWIFF logo
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KWIFF
Bet £10, Get £30 in Free Bets
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Claim Offer
Qualifying bet of £10 at min. odds 2.0 within 5 days of registration, E/W excluded. Get 3 x Free Bets: 1 x £10 Football, 1 x £10 Racing, 1 x £10 Acca (Min 4 selections). 7-day expiry. New selected customers & 18+ only. Min. deposit of £10. Full T&Cs apply
Tote logo
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Tote
Bet £10 Get £30 in Free Bets + 20 Free Spins
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Claim Offer
New customers online only. Eligibility restrictions apply. One welcome offer per customer. Bet a minimum of £/€10 at odds of 1/1 (2.0) or greater across sports or racing (if EW then min £/€10 Win + £/€10 Place) within 7 days of registration to qualify. Receive £/€20 Tote Credit, £/€10 sports Free Bet and 20 Free Spins on Big Bass Bonanza within 48 hours of qualifying bet settlement. Qualifying bet is the first racing pool or sports bet added to the bet slip. 7-day expiry. 18+. Full T&Cs apply. Gambleaware.org. Full T&Cs apply.
BoyleSports logo
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BoyleSports
Bet £10 Get £30 in Free Bets + £10 Casino Bonus
Read BoyleSports review
Claim Offer
18+. New UK customers (Excluding NI) only. £40 in FREE Bets (FB) as £30 in sports bets & a £10 casino bonus (CB). Min Deposit £10. Min stake £10. Min odds Evs. FB applied on 1st settlement of any qualifying bet. FB 7-day expiry. 1 FB offer per customer, household & IP address only. Account & Payment restrictions. 14 days to accept £10 CB, then active for 3 days. CB 5x wagering & max redeemable £100. Game restrictions apply. Cashed out/Free Bets won’t apply. 30 days to qualify. T&Cs Apply
Lottoland Sports logo
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Lottoland Sports
Bet £10, Get £10 Free Bet
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Claim Offer
Add a bet to your betslip with the minimum stake of £10 and tick “promotion opt in” on the betslip before placing your bet. Once accepted we’ll credit you with a £10 free bet. Only deposits via debit cards will qualify. Minimum odds on qualifying bet 1/1 (2.0). Your qualifying bet must be placed within 7 days after claiming the offer. Ends 31/12/25 at 23:59 GMT. Full T&Cs Apply.
Betway logo
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Betway
Up to £30 Matched Free Bet + £30 Uber Eats Voucher
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Claim Offer
*New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football, Horse Racing, Tennis, Cricket or Basketball multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on More Unusual Suspects (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Earn a £30 Uber Eats Voucher on successful Acca qualification. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ GambleAware.org. Bet the Responsible Way. Full Terms apply
Betano logo
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Betano
Bet £10 and Get £30 in Free Bets
Read Betano review
Claim Offer
18+ New Customers Only. Opt in and bet £10 on sports (odds 1/1+) within 3 days of signing up. Get 3x£10 Free Bets for set markets (odds 1/1+) which expire in 5 days. T&Cs apply. GambleAware.org | Please gamble responsibly
talkSPORT BET logo
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talkSPORT BET
Get up to £50 in Bonuses
Read talkSPORT BET review
Claim Offer
18+ New Customers Only. Opt in and bet £10 on any sports at odds of 1/1+ within 7 days of signing up. Get £15 & £10 in Free bets for set markets & £15 & £10 in Slots Bonus for set games, 40x wagering, to withdraw max £625. Rewards expire in 30 days. T&Cs apply. GambleAware.org. Please gamble responsibly
bet365 logo
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bet365
Bet £10 & Get £30 in Free Bets
Read bet365 review
Claim Offer
#Ad. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Registration required. Time limits and T&Cs apply.
Star Sports logo
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Star Sports
Bet £50 to get £25 in Free Bets on Star Sports!
Read Star Sports review
Claim Offer
Bet £50 to Get a £25 Free Bet. Offer available to new customers only signing up with Promo Code BET50GET25 only. Full T&C's apply. 18+. Gambleaware.org
Parimatch UK logo
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Parimatch UK
Get £20 in Free Bets when you Bet £10
Read Parimatch UK review
Claim Offer
18+, New customers only. Opt in, bet £10 on any sports (odds 2.00+) in 7 days. No cash out. Get 4x£5 sports free bets for set markets (odds 2.00+), which expire in 7 days. Scroll down for T&Cs. GambleAware.org | Please gamble responsibly

Which Bookmakers offer Betting Promo Codes?

There are many online bookies out there offering betting promo codes but here we will focus on some of the best ones which include Betfair, PaddyPower promo code, William Hill promo code and Betfred promo code to name but a few. Many online bookmakers will also offer up some Cheltenham Festival promo codes which can be found on our Cheltenham betting offers page.

Why use Betting Promo Codes?

Betting promo codes are a way of allowing players to access hidden betting offers and for online bookmakers to track the uptake of their various offers.

We do all the hard work for you in finding the best promo codes currently available, checking all the specific details and the often laborious terms and conditions so you can save time and get more bonuses.

Here at Freebets.com we also use our muscle to obtain some exclusive free bets and special offers that are not available anywhere else. You will need to use our exclusive promo codes to access these hidden offers.

How to use Betting Promo Codes in 2025?

There are different ways of using promo codes depending on the bookmaker but they usually follow a similar, basic procedure…

Regularly check this Freebets.com promo code page where you will find all the latest betting promo codes currently in use. You may also find promo codes on the bookmakers promo pages or in your email sent to you directly.

If it’s a new customer offer you will usually have to enter the promo code during the sign-up process or when making your first deposit. Sometimes this is automatically filled in for you by the bookie.

Once you have made a qualifying deposit or bet you will receive your free bet bonus. This may appear in your bonus balance or will appear as an option on your betting slip when it can be used.

What are the usual Terms & Conditions of Promo Codes?

There are several things you will need to be aware of when taking a betting offer or using a promo code to make sure you qualify and fully exploit the offer.

Here at freebets.com we read through all the laborious terms and conditions for you and summarise it down to the basic terms you need to know.

These key terms and conditions you need to adhere to are usually concerning minimum/maximum stakes or deposits or minimum odds requirements.

In some cases, there will also be what is known as turnover or wagering requirements where you will need to bet your stake and bonus amounts a certain number of times before you can withdraw any funds. However,the good news for sports bettors, these are usually more prevalent with casino offers than sports where there are usually no such requirements.

Betting Promo Codes For Existing Customers

Some bookmakers have promo codes for existing customers in order to reward them for their betting activity. In this case Players will receive an email or a message into their betting account with the promo code. When its a more generic promotion for all existing customers, the bookmakers promo codes for existing customers are usually listed under the Promotion section of the betting site.

Promo Codes for Casino & Games

Betting Promo Codes FAQs

Which games can I play with the promo code?
In most cases betting promo codes are available to new customers and in sports betting you can generally use bonus funds on any sports. Sometimes, a welcome offer such as enhanced odds will be for a specific game. You will need to remember to enter the promo code in the relevant box during the sign-up or deposit procedure.
Can I use the same promo code more than once?
Generally betting promo codes are one-time only offers when opening your account, making a deposit or they may be linked to a specific event.
How long is a promo code valid?
A promo code may be valid for a number of days only but there are some that are more long term codes available for new customers opening accounts.
Can I withdraw the money from the bonus code?
Each bookmaker will have their own rules for each promo code so always make sure you have a quick read through of the terms and conditions before making any withdrawals.
What is the difference between casino bonus codes and sports betting promo codes?
Sometimes you will have to ‘rollover’ your deposit and bonus a certain number of times before you are allowed to withdraw but this usually happens in the case of casino bonuses. Sports usually have no such rollover requirements (or much lower) but there may be minimum odds requirements you need to be aware of. These are the main differences.
Are there betting promo codes for existing customers?
Promo Codes for betting are usually for new customer only, as it is a reward for signing up with them. However, some online bookmakers have betting bonus codes for existing customers in order to reward their loyalty.
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