Highbet Review, Brand Experience & User Insights
Craig Jones 
Scott McGlynn
Highbet Review
Launched in 2021, Highbet is a relatively new name in the online sportsbook scene but one that's quickly building a reputation among UK punters.
Operated by Time Solutions Ltd and fully licensed by the UK Gambling Commission, Highbet offers a clean, user-friendly platform with a growing focus on football, tennis, and horse racing betting markets.
While it's still carving out its niche in a competitive field that betting sites operate in, the site impresses with competitive odds, live features, and regular promotions. This review takes a closer look at what Highbet does well, where it can improve, and whether it’s worth your wager as a sports betting fan.
A strong emphasis is placed on security at Highbet, with the sportsbook using advanced SSL encryption technology to ensure all player data and transactions remain protected. Through the site’s Cookie Preferences settings, users can manage their privacy and decide exactly what information they’re comfortable sharing.
Highbet is fully licensed by UKGC, operating under account number 39483, which adds a crucial layer of trust and legitimacy for UK bettors. It's also authorised in several European jurisdictions, showing its intent to grow beyond its home market.
In this Highbet review, I’ll take you through everything, from site design and market depth to bonuses and payment options, so stick with me for the full breakdown.
User Experience - My Personal View
The Highbet desktop site delivers a streamlined experience that’s functional and relatively easy to navigate. The layout is familiar, with a drop down menu that sorts sports by what’s happening today or in the days ahead, similar to what you’d expect from more established names like Coral or Betway. It’s not flashy, but it works.
The content across Highbet is clearly signposted. Jumping between football, tennis, and other sports markets was quick and flowed well, though one specific thing to note here around Highbet's horse racing offering.
This is in a different part of the site, away from other sports, look out for it in the menu at the very top of the page to place bets here.
Visually, the site uses a dark blue and grey colour palette which is easy on the eye, though it doesn’t quite have the bold branding personality of Paddy Power or the polish of bet365. That said, it avoids unnecessary clutter, which I appreciate.
In terms of features, Highbet does offer price boosts, mainly around their football coverage or popular accumulators. They’re welcome, but it's the kind of thing we've come to expect now, such are the demands from punters.
What Highbet lacks in volume, it tries to make up for in consistency, but seasoned punters might find themselves longing for more, again, a nature of the industry and what punters are expecting.
One feature I did like was the ability to favourite markets or selections, letting you track them more easily across sports like the NBA or ATP tennis markets. It’s a small detail, but helpful when you want to build over time or monitor odds movement before placing a wager.
Aesthetically, Highbet feels more stripped back compared to something like BetMGM, which blends style with functionality to a really high level. Adding to the stripped back feel, a few features that would boost things like a Request A Bet function or a dedicated expert blog, these are currently missing.
The site does include a basic wagering guide, but it’s fairly introductory. For experienced punters, this falls short of the kind of rich content hubs you get at BetVictor or William Hill, where tips, form analysis, and betting trends bring real value.
To sum up, Highbet offers a clean, no-frills platform that works well on both desktop and mobile. It’s not packed with features, but for punters who value simplicity, reliability, and straight forward markets, it does the job.
With just a few more tools, this site could definitely appeal to more people.
Mobile Betting Experience
When it comes to mobile, Highbet doesn’t reinvent the wheel, but what it does, it does reasonably well. Whether you're using the mobile site or navigating through your browser on iOS or Android, the interface is responsive, clear, and fast loading.
There isn’t a dedicated Highbet mobile betting app in the App Store or Google Play just yet, which puts it a step behind more established sports betting providers, but the mobile optimised site does the job capably for now.
Switching between the casino and sports areas is simple enough, similar to how sites like All British Casino segment their sportsbook.
Once you're in, it’s a clean layout: football, tennis, and others are easy to find, with an in-play betting tab sitting right where you'd expect it. I placed a couple of live football wagers without any hassle, no slowdowns, no crashes, no spinning wheels, which earns points from me.
The in-play experience was particularly decent. Odds updated smoothly, and while Highbet doesn’t currently offer the sheer depth of markets that bet365 boasts (especially for niche sports), the range of options for top tier events was solid.
One nice surprise? The inclusion of instant markets like “Goal in the next 10 minutes” as part of the football coverage, a fun addition that caters to punters who enjoy fast paced affairs.
Cashing out on mobile was instant when I tested it, and settling was timely too. That said, as above really, the lack of request a bet, or other offers, particularly on weekends packed with fixtures is somewhere this site needs to improve.
The latest betting offers were visible and usable on mobile, but I wouldn’t say they blew me away. There’s no mobile-exclusive free bet club like you’d find at Betway or Paddy Power, and for accumulator lovers, the incentives are fairly standard.
Overall, Highbet on mobile is efficient and straight forward, which will suit casual bettors or those who just want to get on quickly while out and about.
For the more seasoned crowd craving bespoke tools and app-only perks, it’s not quite there yet, but the hope is that the solid foundations can lead to more development, and long term improvement here.
Highbet Markets & Odds
Highbet offers a solid, if not ground breaking, selection of sports, with around 25 different categories available at the time of writing.
That doesn’t match the scale of bigger brands like bet365 or Casino Kings Sports, which can run 35 to 40 sports at peak times, but it still covers all the essentials. Football, tennis, racing, basketball, and cricket are all included, alongside smaller sports like table tennis, handball, and even water polo on occasion.
Odds can be displayed in decimal, fractional, or American format, and switching between them is easy via the settings tab. Of course, this doesn't impact many customers, but it's still good to know they cater for everyone.
In terms of eSports, Highbet includes staples like Counter-Strike, Dota 2, and League of Legends, with reasonably detailed markets. You won’t find the depth of map lines or props that you’d get at dedicated eSports-first sites, but it holds up well enough against mainstream sportsbooks like William Hill or Ladbrokes. There are no Twitch streams embedded though, so you can't watch and play together.
Market depth on the main sports is where Highbet really delivers. For top football matches, I regularly saw over 250 options including goal markets, corners, cards, and player specific props, these can also be used across bet builder wagers too. It’s not far off what you'd find at bet365, which is impressive considering Highbet’s more streamlined layout.
I did spot some price boosts under the boosted odds label, these are mainly football betting offers, but I wouldn't call them huge boosts. For example, one match had odds nudged from 8/11 to 5/4 on a player to score anytime, which was decent but not market leading.
Bet Builder functionality is available, particularly for football, and I found it easy enough to create customised bets across goals, cards, and player outcomes. It’s no-frills, but does the job well, and is definitely a plus for punters who like to craft their own combos with a bet builder.
Overall, Highbet offers a solid range of sports and strong football betting market depth, but could do with fleshing out its specials, streaming, and number of sports covered to really challenge the upper tier of UK sportsbooks.
Highbet Bonuses and Promotions
I think Highbet have made a great job of their bonuses and latest promotions, mixing together a good welcome offer with further existing customer offers that can be used on the Highbet sportsbook, and also in their casino section too.
The Racing Rewards Highbet Club is their weekly loyalty program for horse racing, while there's regular free bets on offer for those wagering on the biggest football games, such as the Premier League.
Cash back, odds boosts and acca insurance offers are just some of the other sports betting offers you can expect to find on this site.
This is a real standout positive when compared to other betting sites, serving new customers and old ones.
Highbet Welcome Bonus Review – £30 Free Bet When You Bet £10
The Highbet new player offer gives you £30 in free bets when you open a new account and bet £10. There's terms and conditions to note here, the qualifying bet needs to be at odds of 1/1 (2.00) or greater, and placed within seven days of registering.
When settled, you'll receive 3 x £10 acca free bets, all with the same rules for them, which are as follows: £10 Acca Free bet (4+ selections, pre-match or in-play/live, min odds per leg 2/5 (1.4), max pay out £60).
While it's a little disappointing to see them offering only acca free bets as the bonus, you do bet £10 get £30 to spend, so it's a nice value offer to place bets with on site.
What is the Highbet Betting Promo Code?
There is no Highbet promo code attached to their offer, meaning you don't need to worry about one and can go ahead and place your first bet to get started claiming your bonus on site.
Highbet Payment Details
Highbet cover the main betting payment methods for UK players which is good to see and should be plenty for everyone, with deposit limits for both minimum and maximum amounts in place.
One note while looking for this, there are some further payment methods listed on site, which are available depending on your country. However, the pages for these did not work, so while it's unlikely they will work for UK players, I could not get 100% confirmation of this.
Sadly another negative is that they charge a 2.5% fee on deposits here.
Deposit Methods
| Payment Method | Minimum Amount | Maximum Amount | Processing Time |
| Debit Cards | £10 | £2000 | Instant |
| Apple Pay | £10 | £2000 | Instant |
| Neteller | £10 | £2000 | Instant |
| Skrill | £10 | £2000 | Instant |
Withdrawal Methods
| Payment Method | Minimum Amount | Maximum Amount | Processing Time |
| Debit Card | £10 | None | 1-6 Days |
| Apple Pay | £10 | None | 1-2 Days |
| Neteller | £10 | None | 1-2 Days |
| Skrill | £10 | None | 1-2 Days |
Customer Service at Highbet
When contacting the Highbet customer support team, to clarify some things with payment methods, I use their live chat function.
This is the only option for players, but it was very fast. After entering my question, I was sent an automated response a few seconds later, before a live chat agent logged in and answered my query, also sending me a screenshot of the site to confirm her answer, and show where I could find what I needed.
They're also active on socials, especially X, so you may be able to get help there too, but as far as I could see, no telephone or email options are available.
Finally, right at the bottom of the site, there's a link to an extensive FAQ section, which will help with plenty of general queries.
Responsible Gambling at Highbet
Responsible Gambling is taken very seriously at Highbet, as it should by all online bookies, and they've got five key tools in place to make sure you keep your betting in check.
- Play limits (daily/weekly/monthly)
- Loss limits (daily/weekly)
- Reality check
- Cool-off periods (24 hours, 1 week, 1 month, 6 weeks)
- Self-exclusion (6 months, 1 year, 2 years, 5 years)
My Verdict
To summarise my thought, I think Highbet have got a lot of things correct, and will definitely appeal to plenty of players.
While they make lack the depth that some others offer, that's usually something reserved for only the most serious punters, casual players should find more than enough here to be happy. Mobile play is good, but an app would take this to another level, though again, that's not needed for everyone.
Other stand outs that make then a good choice include their strong list of existing customer promotions, to use after your initial bonus, and their customer support, which is quick and easy to use.
FAQs
What is the Highbet welcome offer?
What is the minimum deposit at Highbet?
How long do withdrawals take at Highbet?
Can you cash out at Highbet?
